Everyone who knows me has verified that, when initiating a project, I prioritize the results definition above the desired objectives and science behind. The reasons for this approach are as follows:
- Clearer goals and objectives.
- More effective communication.
- Increased collaboration.
- Better decision-making.
- Improved project success rates.
The ODI process can be applied effectively in the context of #HorizonEU projects:
- Define Your Market: Identify the specific challenges or problems you aim to address and target the relevant user groups or market segments.
- Uncover Desired Results: Engage with potential users/clients to understand their unmet needs and desired outcomes.
- Quantify the results with relevant KPIs to achieve the expected outcomes.
- Identify Hidden Opportunities during the process: Analyse the market landscape to uncover hidden. segments of users with unmet needs or underserved opportunities. Reformulate your outcomes to capture this untapped potential.
- Formulate a Winning Path to Impact: Develop an innovation strategy, that outlines the key steps and actions required to achieve the desired outcomes and deliver measurable impact.
If you follow these steps before embarking on the proposal writing process, you'll find it significantly easier to define your objectives and, from there, articulate the rest.
I trust you'll find this advice helpful 😉
Merry Christmas to everyone
