Intimate Apparel Market Size (2022-2030) Share, Industry Trends, Growth, Challenges, and Forecast: Custom Market Insights
The Global Intimate Apparel Market size was estimated at USD 80 billion in 2021 and is expected to reach USD 82 billion in 2022 and is anticipated to reach around USD 98 billion by 2030, growing at roughly 2.5% between 2022 and 2030.
Our research report offers a 360-degree view of the Intimate Apparel market’s drivers and restraints, coupled with their impact on demand during the projection period. Also, the report examines global opportunities and competitive analysis for the Intimate Apparel market.
The Intimate Apparel Market: Overview
Undergarments worn adjacent to the skin beneath outer clothing are known as intimate apparel. A corset is a sort of personal clothing worn as a foundation piece by men or women to change their body shape. A tight dress helps prevent bodily excretions from damaging or soiling outer clothing and reduces friction between outerwear and the skin. Additionally, intimate clothing shapes the body and supports or hides specific body components. Therefore, they go by the name of intimate apparel as well.
There are two main categories of intimate clothing: those used to cover the torso and those worn to protect the waist and legs, though there are also items that cover both. For example, underpants, drawers, and shorts cover the genital and buttocks, while an undershirt, often known as a vest, covers the torso. Although “lingerie” is often used to refer to underwear for both sexes, it is more often linked with women’s intimate clothing. For women, the essential tight dress includes thermals, hosiery, sleep lingerie, bras, and underwear. As seasonal swings occur, intimate apparel also picks up steam among retail stocks.
The Intimate Apparel Market: Growth Factors
Rapid urbanization is taking place in several emerging nations worldwide. In addition, the working women population is increasing significantly in many parts of the world. As a result, most people worldwide now have a higher quality of life than they did a few years ago. All of these contribute to the moderate growth in demand for undergarment items. As a result, it is anticipated that the global undergarment intimate apparel market will increase sales during the next several years.
Because there are fewer restrictions for new entries, there is fierce competition among the major brands, which is one of the significant obstacles to the growth of the global intimate apparel industry. AEO Management, Berkshire Hathaway, Jockey International, Hanesbrands, PVH, and L Brands are a few of the market’s leading companies. In addition, many start-ups, including ADOREME.COM, have joined the market and are offering affordable luxury underwear, mainly through e-retailing. Price wars have arisen as a result of the fierce competition brought on by a large number of participants. Important producers set apart their products depending on the level of comfort, fabric quality, cost, and diversity. As a result, manufacturers frequently compromise on quality due to pricing wars, ultimately harming consumers and market expansion.
The Intimate Apparel Market: Regional Landscape
During the forecast period, Europe is anticipated to have faster CAGR growth than the rest of the world due to an increase in critical players’ initiatives to address the rising consumer demand for lingerie. For instance, in 2018 European Lingerie Group purchased Avangard, a Russian distributor of lingerie and medical fabrics. As a result, the company hopes to increase fabric sales to its Russian lingerie customers with the acquisition.
The Intimate Apparel Market: Key Players
Hanes Brands Inc.
Berkshire Hathaway Inc.
L Brand Inc.
Jockey International Inc.
MAS Holdings
American Eagle Outfitters (Aerie)
Triumph International Ltd.
Ann Summers
PVH Corporation
Hanky Panky Ltd.
Marks & Spencer
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Chantelle Group
LVMH
The Intimate Apparel Market is segmented as follows:
By Gender
Women
Lingerie
Shape Wear
Sleep Wear
Sports Wear
Maternity Wear
Men
Vests
Briefs
Regular Briefs
Boxer Briefs
Boxer Shorts
Trunks Briefs
Others
By Distribution Channel
Online
Offline