Introducing PI Apparel Merchandise Planning

Leveraging in-depth merchandise planning to drive profitability and improve organisational effectiveness for global brands and retailers

This October we will be launching PI Apparel Merchandise Planning in Brooklyn New York! What is this event all about?

In this article, we will dive into:

• The aims of the event
• The importance of the event
• Key Themes

The Aims

Until recently, a merchant’s success was based on the ability to forecast trends, select or develop products, and profitably manage a business. These responsibilities required a clear understanding of the customer. However, understanding the customer has become exponentially more complex in recent times. 

Merchants must now evaluate data analytics, patterns in online shopping behaviour, and fluid pop culture and entertainment trends. They must also gauge the impact of macroeconomic conditions on consumption habits. Then merchants must integrate all of these data points with their own customer experience to make the most impactful business decisions that affect company direction.

This transformation requires a cultural shift of traditional retailers (as well as designers and manufacturers) that is centred on optimizing data and leveraging consumer insights to offer products and services that shoppers want.

The aim of this event is to bring together the leading retail thought leaders in the US to explore the latest innovations in merchandise planning in order to accelerate speed to market and maximise ROI. Hot topics will include how to use AI and data to enhance digital integration, Inventory and Demand Forecasting, Customer experience, Pricing Strategies and Sustainability.

Our event will look not only at new technologies that are revolutionizing the Merchants role, but also the key strategies and methodologies needed to create the most customer centric products, whilst minimizing mark downs and returns.

The Importance

The retail apparel industry is forecast to reach $400 billion in total sales by 2028. After a global pandemic that crammed a decade’s worth of ecommerce growth into a mere eighteen months, the energy is finally bouncing back and there’s a sense that this is the moment for some real leaps and bounds in innovation.

Compared to larger expo events, we are able to offer a more intimate setting to hear insights from industry experts and network effectively. With a specific focus on Merchandise Planning, you will be able to gain the most relevant information to elevate your strategies and business.

Key Themes

• Optimized Line Planning Strategies
• Demand Forecasting & Inventory Management
• Product Assortment Curation
• Customer Engagement & Personalization
• AI & Predictive Analytics
• E-Commerce and Omnichannel

Check out the agenda here. 

Are you interested in speaking, sponsoring or media partnership? Contact us at hello@pi.tv 

Secure you place now with our Super Early Bird discount while it is still available!