The Latest From Silicon Valley
King Street Ventures will return to Silicon Valley for Plug and Play Tech Center 's Summer Summit, June 11-13. Founders from all around the world will be in Sunnyvale to pitch their innovative solutions. Take a look at the startups accepted into the 2024 Summer cohort for brand & retail, media, and advertising programs.
Brand & Retail Startups:
Rwazi - Rwazi is a market intelligence platform providing actionable data from developing markets to multinational companies. It leverages a network of local consumers to collect data on buying patterns, aiding brands in optimizing strategies in regions with predominantly offline sales.
Paramark - Paramark is a marketing mix solution that optimizes ROI by adjusting marketing budgets predictively and prescriptively. It addresses challenges in measuring campaigns due to privacy regulations and the need for quick decision-making. Using techniques like multi-touch attribution and marketing mix modeling, Paramark offers customized insights for efficient budget allocation.
Vntana - VNTANA offers an advanced CMS for 3D product rendering in eCommerce, automating rendering workflows for large volumes of SKUs. Their technology boosts sales for major corporations by facilitating easy collaboration between designers, promoters, and sellers.
The patented 3D optimization reduces file sizes significantly, ensuring optimal file types for various uses. Trusted by top companies like Hugo Boss and Meta, VNTANA enables easy access, review, and publishing of 3D models.
Huski.ai - Huski.ai aims to safeguard original content like brands, designs, and NFTs using an AI-based search engine to track content usage in eCommerce. The platform enables creators to protect their content, enhance brand growth, and promote innovation. Founded by engineers and IP professionals, the company focuses on scalable, affordable IP protection to support innovators of all sizes.
Hark - Hark is a customer service platform that streamlines authentication and incorporates videos into the CX journey. It allows customers to submit text, photo, or video messages, transcribing videos through AI/ML, structuring feedback, and delivering insights to improve customer experience.
Site Bionics - Site Bionics uses advanced computer vision on existing cameras to track people in stores. They provide insights to improve retail operations efficiency, employee performance, store layout, and safety. Their solution offers quick deployment and aims to revolutionize retail management.
Coframe - Coframe is an AI-powered growth engineer backed by Khosla Ventures and Nat Friedman. It uses LLMs to enhance digital interactions with customers through continuous data-driven processes, aiming to revolutionize user interfaces with living interfaces that can evolve and improve autonomously.
Media & Advertising Startups:
Qortex - Relevancy-driven contextual AI enables winning moments by understanding content and sentiment across premium publisher videos. Activate PMPs through managed IO or dealID with DSPs. CatapultX's campaign platform and new inventory help track and boost revenue. Qortext offers a less intrusive, engaging, and integrated solution for a better viewing experience and longer watch times.
Tickle - Tickle created a consumer-led advertising platform boosting engagement on ads by 20x, converting ads into leads and data. Their technology allows easy integration into programmatic campaigns, making ads saveable with one swipe.
AI matches saved ads with brand rewards, increasing conversion rates. Benefits include 20x engagement, immediate results, increased ROAS, accurate reporting, and no need for cookies. Tickle targets the 95% of consumers not immediately looking to purchase, building relationships and converting them effortlessly.
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CLIPr - CLIPr is an Enterprise Video Intelligence platform that makes recorded video and audio libraries searchable, skim-able, and actionable. It helps users find relevant content quickly and discover important information efficiently through machine learning and generative AI.
Rapidata - Rapidata revolutionizes data validation, generation, and annotation with scalable human processing for AI systems. Quality labels are crucial for machine learning models like object detection. Rapidata AI offers efficient data annotation services for accurate model performance.
Resultid - Unlock customer data potential with Resultid. Decode feedback for informed decisions. Turn insights into action across sectors for innovation and customer satisfaction. Transform data into intelligence for significant business outcomes.
Advanced Symbolics - Polly, our AI, analyzes online posts to predict trends accurately. It coaches on advertising strategies, predicts future trends, tests messages, and offers services like sales trend prediction and message testing.
Additional Reading:
Learn about the top marketing innovations that CMOs are asking for this year.
Read our overview of the hottest startups in marketing and retail that we met during Plug And Play's Winter Summit in December of 2023.
Join Us In Silicon Valley:
Join @KSV in Silicon Valley for Plug And Play's Summer Summit, June 11-13.
Information provided in this post is for educational purposes only and does not represent an endorsement. Any potential customer of any vendor mentioned in this article is expected to conduct their own due diligence and assessment of the vendor, product, or services as appropriate for their needs. KSV is not affiliated with Plug & Play Tech Center.