Local MM Degrees: MBA's Long-Lost Twin or Its Wannabe Cousin?
There’s a delightful sleight of hand taking place in Indonesia’s business circles, and it’s the kind of maneuver that would make even the savviest magician nod in appreciation. It involves the humble MM (Magister Manajemen), a respectable degree with local clout, donning the shiny costume of the internationally coveted MBA (Master of Business Administration). Some call it rebranding. Others might call it résumé sleight-of-hand. Either way, the transformation is worth dissecting.
Why is this happening? Well, prestige is a powerful drug. The MBA is like a celebrity name-drop in the world of higher education: instantly recognizable, vaguely glamorous, and guaranteed to turn heads. Meanwhile, the MM—bless its practical, earnest little heart—sits quietly in the corner, a bit like the introverted cousin at a family reunion. And in a world where LinkedIn glimmers with endorsements, achievements, and a liberal sprinkling of #LeadershipGoals, who has the time to explain the intricacies of local educational hierarchies?
Is the conflation of these acronyms a brilliant act of self-promotion or just the academic equivalent of wearing fake designer shoes to a networking event? Let’s find out.
The MBA: A Global Gold Standard (Because Everyone Loves Expensive Things)
The MBA—a three-letter passport to a world of boardroom bravado and LinkedIn clout. If degrees were handbags, the MBA would be the Hermès Birkin: exorbitantly priced, universally admired, and carried by those who want everyone to know they’re better at life than you. It’s no wonder people happily bankrupt themselves for the privilege of saying they spent two years navigating spreadsheets, buzzwords, and group projects intense enough to make team-building retreats feel like child’s play.
An MBA doesn’t just say, “I went to school.” It screams, “I know the difference between EBITDA and EBIT!” It’s shorthand for, “I’m fluent in synergy,” and “I survived the crucible of networking mixers without spilling my wine.” Sure, there are MBAs from institutions you’ve never heard of, but let’s not kid ourselves—those three little letters do all the work. Slap "MBA" onto your LinkedIn, and suddenly you’re not just “Andi, Sales Specialist.” You’re “Andi, MBA, Strategic Growth Visionary™.”
Meanwhile, our dear MM watches from the sidelines. It’s practical, affordable, and knows how to get the job done—but it lacks that international swagger. Say “Magister Manajemen” to someone outside Indonesia, and you’ll get confused stares or, worse, polite nods. The name doesn’t help; it sounds like a spell Harry Potter might cast to summon a career counselor. The MM is the underdog of business degrees, overshadowed by its shinier, more expensive cousin.
Faced with this stark inequality, it’s no wonder some MM graduates quietly nudge their credentials toward MBA territory. After all, if a Birkin knockoff looks convincing enough, does it really matter where you got it?
The MM: A Degree for the Real MVPs of Local Management
The MM—a degree that’s all meat and no sizzle, the unsung hero of Indonesian business education. It’s affordable, accessible, and perfect for professionals who don’t just dream about leading a Fortune 500 company but want to solve real-world problems. The MM is less about “disrupting markets” and more about managing your boss’s unexpected requests for a PowerPoint presentation at 8 a.m. on a Monday.
But despite its practicality, the MM has a branding issue. For starters, there’s the language problem. Most MM programs are taught in Bahasa Indonesia, which is great for navigating local boardrooms but doesn’t exactly scream international jet-setter. Want to wow a recruiter in New York? Telling them your thesis was in “strategi pemasaran pasar tradisional” doesn’t quite land the same punch as “global supply chain optimization.”
Then there’s the curriculum. MM programs are tailored to Indonesia’s business ecosystem, full of case studies on palm oil logistics, ride-hailing apps, and surviving Indonesia's bureaucracy. These are incredibly relevant skills if you’re running a company in Yogyakarta. But try explaining to a multinational in London how optimizing ojek delivery routes makes you a global business mastermind.
And so, the existential plight of the MM graduate unfolds. You’ve mastered the art of leading in Indonesia’s uniquely chaotic business climate, but then your cousin swoops in with their MBA from the “University of Anywhere” and starts talking about internships at Goldman Sachs. What do you do? You reinterpret. “Oh, MM? It’s basically like an MBA, just, you know, more localized.” It’s not lying, really—it’s just marketing. Why should the MM suffer in silence when the MBA gets to hog the spotlight with its overpriced, imported flashiness?
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The Conflation Game: MM ≈ MBA, Right? (Just Don’t Ask Too Many Questions)
And here we are, where the MM graduates get their moment of marketing genius—or let’s call it a “strategic pivot.” Imagine you’re an MM graduate chatting with an international recruiter who has no idea what Magister Manajemen means. Do you launch into an explanation of how it’s a respected local degree tailored to Indonesia’s unique business landscape? Or do you, with a polite smile, say, “It’s like an MBA,” and move the conversation along? Most people choose the latter. Why? Because no one has time for a TED Talk on educational systems when there’s a job on the line.
Let’s be clear: saying “it’s like an MBA” isn’t technically untrue—but it’s not technically true either. MM programs do teach management, strategy, and finance. They do produce competent, capable professionals. But when it comes to the specifics—global recognition, AACSB accreditation, and a curriculum steeped in international buzzwords—the comparison starts to feel a bit… aspirational. Still, the ambiguity works, especially if the recruiter doesn’t follow up with questions like, “Which AACSB-accredited school did you attend?” If they didn’t ask, that’s on them, right?
Then there’s the next level: dropping the MM label altogether. Why settle for the clunky, Indonesia-specific “Magister Manajemen” when you can simply say you’re “MBA-adjacent”? It’s elegant. It’s savvy. It’s a linguistic version of putting your best foot forward.
But let’s not kid ourselves—this isn’t just about avoiding awkward conversations. It’s about prestige. The MBA, with its shiny, globally understood cachet, is the business degree equivalent of a luxury car. The MM? A reliable scooter. Both get the job done, but guess which one gets photographed in front of the office for LinkedIn posts? Exactly. So, the MM holders do what any rational professional would: slap on the proverbial “MBA badge” and ride into the sunset of strategic ambiguity.
Marketing, Mischief, and the Myth of Equal Standing
Let’s talk about the real puppet masters behind the MM-to-MBA alchemy: educational institutions. Indonesian universities offering MM programs have become masters of strategic branding. Their brochures gleam with phrases like “MBA Equivalent” and “Globally Aligned,” sprinkled generously with logos of partner schools abroad. Some even roll out dual-degree programs, so graduates can leave with both an MM and an MBA, effectively turning a single degree into a two-for-one business buffet. Clever, right? Or as marketing departments would say, “innovative synergy.”
But let’s be honest—this blurring of lines is no accident. Schools know the MBA acronym carries international street cred, while MM sounds like the name of a low-budget superhero. Rebranding MM programs as “almost-MBAs” is like calling your local warung a “farm-to-table dining experience.” Sure, it’s a stretch, but who’s complaining when it gets customers through the door?
And then there’s the role of employers. Some, especially multinationals, explicitly list “MBA” as a requirement in job postings, as though those three letters are a magical spell for competence. So, what’s an MM graduate to do? Enter the stealthy acronym shuffle. A little wordplay here, a carefully polished résumé there, and voilà: MM transforms into “MBA-adjacent,” or better yet, no distinction at all.
It’s not like anyone’s pulling transcripts during a quick-fire job interview. Who has the time to parse the finer details of “Magister Manajemen” when they’re just looking for someone who can say “ROI” with confidence? And when the system rewards appearance over substance, can you blame MM graduates for playing the game?
If the institutions themselves are playing fast and loose with the definitions, why shouldn’t the graduates? It’s not mischief—it’s branding. And in a world obsessed with optics, branding is everything.
So, what have we unraveled here? The MM and MBA are like siblings from different worlds—one raised on practical wisdom in Indonesia, the other groomed for global red-carpet business events. They’re technically different, but in a world obsessed with optics, those differences are easily blurred. For MM holders, positioning themselves as “MBA-adjacent” is less about deception and more about survival in a market that prioritizes branding over substance. It’s not fraud; it’s adaptation. Darwin would be proud.
Educational institutions, of course, aren’t innocent bystanders. They’ve perfected the art of blending local flavors with international buzzwords, creating degrees that walk, talk, and quack like an MBA—at least until someone asks for credentials. And employers? Let’s not pretend they’re losing sleep over this. If they cared enough to do more than skim résumés for shiny acronyms, we wouldn’t even be having this conversation.
Ultimately, this is a tale of two acronyms, both striving to sound more impressive than they are. It’s a reminder that in professional circles, reality often takes a backseat to perception. So, the next time someone proudly announces their “MBA,” maybe raise an eyebrow—or a glass—and toast to the fine art of linguistic gymnastics. Who knows? It could be an MM in disguise.
DM for Consultation | Licensed Attorney, Engineer, & Accountant | 10+ Academic Diplomas | Expert Specialized Generalist | Pertamina | Building Konsuli | Quant, Consultant, & Counselor | Oil & Gas BUMN Law Expert | Mensa
2wDunno whats happening in your head but this is such an unthinkable topic to begin with 🤣 Me as top local's MM + newlyfound campus's MBA grad actually suffers a lot from this confusion. Even in UI, they have 2 faculties that have separate program, faculty of administration issues MAB and faculty of economics issues MM. Actually it is started in early 90s, where many indonesian private campuses are issuing MBAs, mostly in cooperation with foreign campus from nowhere nation where it is actually just unaccredited degree mills. Because of that phenomenon, many accredited campuses avoid the MBA nomenclature that is deeply stigmatized to fraud degrees at that time. But nowadays campuses like ITB and UGM are issuing MBAs, even if they are basically MMs (MBA UGM is under Management Dept), they are also accredited by AACSB though.
Senior Associate at KPMG | CFA Level II | Specializes in Valuation and Financial Modelling
2wInteresting post! I believe people would feel more confident embracing MM instead of MBA-adjacent if more global companies recognized that MMs are just as intellectually rigorous as MBAs. After all, what truly matters is getting the job done, isn't it?
Banking, Payments & Fintech Talent Advisor | BaaS | Embedded Finance | Blockchain | Digital Assets | Crypto | DeFi | Exec Search | Recruitment | Finrec.io | 20K+ Followers
2wIdk. At the EOD, IMHO, FWIW, all acronyms are stupid
Head of Investment
2wTo make it sounds more sophisticated i used to say master degree instead mm 🤣
Technical Translator (CHN-ENG) at Fichtner Consulting Engineers Ltd
2wAs a someone who never went to university... Sometimes I wonder what that fancy and flashy MBA actually does in company? (Other than being a leverage to negotiate a higher salary of course), does it really solve real world problems at work ?