Make Change with Your Wallet, McDonald’s France Introduces Reusable Tableware, The Cost of Beauty, and More!

Dear friends,

This week we take a closer look at a new entrant to the world of ethical marketplaces. AllPeople Marketplace ’s ambition is to change the way we use our voices and our wallets by gathering high-quality, safe products that prioritize environmental and social impacts and having customers at the top of their business model. It is creating an ever-growing community of responsible, like-minded people, brands, and nonprofits who make conscious purchasing decisions to help ignite positive change.

Afdhel caught up with AllPeople’s founder, Bill Wollrab , to discover more about this progressive and innovative business model and how consumers can spark social and environmental change. Find out more in the story below.

As always, your weekly inspiration is waiting for you here too!

Be kind, be good and look after each other,

Afdhel and Bobby

TOP STORIES THIS WEEK

How This New Ethical Marketplace Is Shaping Customers Purchasing Decisions to Ignite Positive Change and Impact: Equitable business model of AllPeople Marketplace leads intrinsically motivated customers to shop at AllPeople to buy the brands they already know, trust, and love. AllPeople is 100% customer and employee-owned and every aspect of its model finally, and rightfully, places people before profits. Discover more.

Campaign of the Week: In the latest Dove Self-Esteem Project campaign, Dove pushes for the Kids Online Safety Act and details the dangers of social media with ‘Cost of Beauty’. A three-minute spot released on YouTube and distributed through various channels shows the long-term effects of young people watching other creators weigh and measure themselves as well as restrict dieting.

McDonald's France Introduces Reusable Tableware: To comply with local laws mandating that restaurants with more than 20 seats must offer reusable and washable serving containers, McDonald’s France has worked with Elium Studio for the past two years to develop a range of reusable tableware to be used at its fast-food restaurants. While matching the aesthetic of its signature packaging, the containers must also be highly durable and complimentary to the tasting experience.

Parking Lots Turned into Housing: Right now, there are probably between 700 million and 2 billion parking places in the U.S. Many former parking lots are turning into housing or even parks. As cities realize that they’ve built more parking than they need, dozens have eliminated parking requirements in new buildings. In California, any new construction near public transit no longer must include parking. Check out these recent parking lot transformations.

Innovations We Love: A Ukrainian green tech company Releaf Paper turns fallen leaves into eco-friendly paper. Releaf’s patented technology extracts cellulose fibers from leaves collected from urban areas rather than forests, which forms the basis of its recyclable and decomposable paper products. The specific properties of leaf fibers also enable Releaf to reduce paper carbon emission by 78% and water consumption 15 times.

Green Exercise Is the New Black: A new small study of the neurological effects of ‘green exercise’ — meaning physical activity done in nature — finds a short, leafy stroll improves working memory and concentration substantially more than completing the same brief walk inside.

Podcast of the Week: Check out Dana Snyder's latest Missions To Movements Podcast episode featuring Afdhel. Together they chat about how more and more people are looking for Purpose in their work – and how more and more companies are adding meaning to their missions.

“Satisfy the soul, not the society.”

— Anonymous

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