3AI , India’s largest platform for AI & Analytics leaders , professionals & aspirants with 600+ top of line, by-invite thought leaders from 540+ enterprises and 24000+ growing & active members from 22 geographies have been associated with conducting pathbreaking & pioneering events , summits and engagements for mindshare accentuation , enhancing branding & visibility , thought leadership augmentation for our thought leaders, partner enterprises and AI & Analytics ecosystem .
Over the previous four years , 3AI have successfully delivered 450+ digital interventions & engagements on the platform consisting of large scale format events , Knowledge Insights series , AI Core talks , AI makers unpacked series , roundtable sessions , fireside chats , panel discussions , solo talks , anthology sessions , lounge specials and many more innovative speaking formats and properties wherein 1.4 Mn delegates participated from 54+ countries and 9.4 Mn social media impressions were garnered.
Based on the consistent feedback and inputs from our marquee thought leaders & active members for the need to trigger an in-person event and look at creating new property in the physical event space , we cogitated internally and decided to plunge into the space of taking 3AI to the next level .
There came BEYOND ….The New Possibilities. Our preparations for the event started well before four months that included shortlisting event management firms and star hotels for the location finalization. Since the beginning , 3AI executive team was clear about not doing a staid, run-of the mill conference that the others in the landscape offers today as part of churning out recurring events with no experience and takeaways & That’s where we started our journey of creating an event that resonates with the audience , strikes a chord of being novel and leaves behind endearing and enduring impressions for our delegates .
Here are the snippets of our experience and learnings that went in the making of BEYOND 2023 :
- EXPERIENCE : In-person events are more about seeping in subtle but deep experiences and infusing relatable resonance and only right set of ambience and aesthetic layout can bring forward that part ( just the stage or layout jazz with no theme is not sustainable as it fizzles out)
- LEADERS CROWDSOURCING : 3AI thought leaders were of immense help ; we leveraged their expertise in cherry picking the topical agenda themes in AI & Analytics
- CONTENT : Contextualized and contemporary AI & Analytics themes & coverage areas that are often not discussed in larger forums were picked up
- CURATION : Group sessions and solo talks were curated and topics were thoroughly discussed to avoid repetition and bring forward thought leadership POV
- DIFFERENTIATION : Spotlight Talks , RPM(Rapid Pace MasterClass) sessions were created for this event wherein intent was to provide pacey & pulsating solo talks to the delegates through multiple leaders turning up as speakers (we are sure that these formats will be replicated now in the events by others as well)
- SEAMLESS : Sponsors are crucial for sustaining the monetary part of the events; to provide a seamless experience to the delegates and bang for the buck to the sponsors, all exhibit sponsor display booths were placed right next to the main conference hall to provide immersive experience to the delegates
- FASHION SHOW : Not may believed us when we shared that BEYOND 2023 after party -business mixer will have contemporary & choreographed fashion show wherein AI & Analytics leaders will walk the ramp with professional models ; the intent was to provide a unique and novel experience to the business leader to network and have fun unlimited
- SPEAKERS : All 34 speakers were top of line AI & Analytics leaders with stellar background; 3AI and event management firm curated the speakers introductions for each of them and aligned with the stage display and sound to provide speakers a distinct experience in introductions
- CURATED FOOD MENU : Extensive briefing and meetings were done with the hotel chef to provide elaborate menu with different food cuisines catering to different taste palate for the day event and after party business mixer (I have personally experienced situations in events where food menu is not well synchronized)
- AWARDS CEREMONY : Awards ceremony are always sought after components in the event for the winners as well as delegates ; MC and the event management firm came out with unique way to have winners break into flash dance on popular music chartbusters ! (novel way to celebrate fun and celebrate)
We are stoked & humbled at the overwhelming response that we are receiving post BEYOND 2023 event . Here are the facts & figures :
- 550+ delegates from 110 + organization's including 58 GCCs & 128 AI & Analytics leaders attended the event and after party- business mixer .
- 35 marquee speakers delivered 20+ curated sessions in 9 hours’ time window
- Differentiated session tracks included 10 solo Spotlight Talks(10 minutes) & 4 RPM( Rapid Pace Masterclass -15 minutes) sessions and 4 group sessions on topical themes.
- 31 AKME awards 2023 winners were selected from 7000+ nominations & were felicitated across 5 award categories.
- After Party- Business Mixer brought together 75 handpicked leaders in an intimate networking set up and 26 leaders were felicitated with 3AI exemplary thought leaders awards . For the first time , AI & Analytics leaders walked the ramp with professional models in a well-choreographed fashion show & carried loads of memories.
- Pre-event & event day promotions garnered 0.8 million impressions across social media channels. 289 social media banners of the event were created & released across LinkedIn , Instagram , Facebook , Twitter & 129 promotional mailers were triggered along with highly visible half page advertisement in The Economic Times news wire .
Earnest thanks 🙏 for your unflinching support & patronage in making 3AI BEYOND a great success.
