Mastering Change– The Survive, Reset, Thrive Framework (Outthinkers Podcast #127)

Mastering Change– The Survive, Reset, Thrive Framework (Outthinkers Podcast #127)

“Survive, Reset, Thrive... the best way to describe it is a pragmatic and proactive model of how to grow through any market condition. And you've gotta start with a premise that growth is a loop, not a line, which can sound a bit cliche, but, unfortunately, most of our strategy planning tools are based on linear checklist or frameworks. Step 1, then step 2, then step 3. And that's not the dynamic and complex world we're living in. So I'm encouraging strategy experts, whether you're an internal CSO, or you're running your own company to embrace this loop thinking.”

Rebecca Homkes , is a high-growth strategy expert, CEO, and executive advisor. She is a Lecturer at London Business School , Faculty at Duke University Corporate Executive Education, Advisor and Faculty at the Boston Consulting Group (BCG) focused on AI and Digital Transformation and a former fellow at the The London School of Economics and Political Science (LSE) Centre for Economic Performance.   

A global keynote speaker and recognized thought leader, she is also the global Faculty Director of the Active Learning Program with the Young Presidents Organisation (YPO), leads several fintech accelerators, and serves on the boards of many high-growth companies.

Rebecca's multifaceted roles offer a uniquely wide and deep perspective on how companies grow. Her work challenges us to realize that the mechanical, linear paradigm of strategy making that has dominated the field for the last 60-odd years cannot deliver sustained growth in volatility of today’s rapidly-changing world. She shares an alternative approach in her 2024 book Survive, Reset, Thrive: Leading Breakthrough Growth Strategy in Volatile Times.

In her recent Outthinkers Podcast episode, we dove into some of her powerful techniques around arming your company with the right mindset for the right time, and building a company that can learn and adapt through change.

Rebecca shares: 

  • An insightful and concise overview of her "survive, reset, thrive" framework
  • Why we should think of growth is loop not a line 
  • How to embed continuous learning loops in which you test, gaining insights, implement and share, and the iterating for improvement 
  • What uncertainty represents a great time to grow—and how to seize this opportunity 

Listen to the full episode here.

Episode Timeline:

00:00—Highlight from today's episode

1:06—Introducing Rebecca + the topic of today’s episode

3:23—If you really know me, you know that...

4:32—What is your definition of strategy

05:10—The "survive, reset, thrive" framework

8:30—The learning loop vs. linear thinking

10:20—Parrel paths: strategy and executing

12:59— Beliefs and critical assumptions in strategy

17:28—Addressing AI uncertainty in strategy

19:23—Balancing waiting and acting in strategy 

20:48—Identify your learning loops

22:51—Learning velocity as a growth differentiator

24:41—The dynamics of survive, reset, and thrive modes

28:05—The three elements of thriving organizations

29:15—How can people follow you and continue learning from you?


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