Mather Report with David Clinch
David Clinch
#MediaRevenue Consultant at MGP. VP Partnerships - Mather Economics. #MediaRevenue
Happy Friday and welcome to our weekly review of important #MediaRevenue stories. I am particularly interested in stories about small news organizations developing sustainable business strategies and I'm very excited about the news Rebuild Local News initiative led by Steven Waldman .
If your news organization is planning your revenue strategy for 2023, our teams at Mather can help, so get in touch with Peter Doucette Liesbeth Nizet and Mather (Matt) Lindsay to arrange a meeting and click below to join us for our #MediaRevenue Symposium:
With some partners, we are working on some new ways to measure the full social and economic impact of local journalism, so that news organizations can measure the growth of their audience, revenue AND impact. This will also allow funders of journalism to have a more accurate way to assess the value of their investments.
Please let me know if you see any interesting developments in that area of impact measurement.
Here is this week's curated selection of #MediaRevenue news.
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"The roadmap reflects interviews with more than 50 leaders in the field to date and makes the case for big and bold action"
"The Knight Foundation’s Jim Brady, a self-described “infrastructure geek,” made the case for efficient, nimble, on-demand “fractionalized services,” rather than a single source of news tools or centralized back-offices services."
"The Times made the strategic decision to move its business model away from a reliance on advertising to one that was audience focused more than 10 years ago, long before most of its peers."
"News websites saw a significant drop in their prominence on Google search results in 2022, according to data from independent search visibility performance company Sistrix."
"LinkedIn is a serious contender to take over Twitter’s place in the lives of many journalists globally."
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"The News Movement, a video news organization started by former top executives at the BBC and News Corp., is hoping to establish its brand in the United States in part by acquiring The Recount, a social video startup that got millions of views but failed to figure out a revenue model."
"Comcast’s entertainment unit NBCUniversal unit made an initial $200 million investment in BuzzFeed in 2015, followed by another capital injection of the same amount in 2016. The conglomerate disclosed in a filing that it owned, as of Wednesday, more than 25.15 million shares of BuzzFeed’s Class A Common Stock, amounting to a stake of 19.97 percent."
"While media and entertainment layoffs are dwarfed by the tens of thousands in jobs lost at big tech companies from Amazon to Google, a wide range of workers have been impacted."
"Chris Licht is out to his pal and old colleague about hosting a prime time interview show that would still allow her to host ‘CBS Mornings.’ It could be just the sort of narrative-changing move he needs. Will she take it?"
"The news comes amid reports that the network may be looking at a comedian for one of its vacant prime-time hours, though CEO Chris Licht says he “would not be so foolish.”"
"Within a week of the Medford Mail Tribune shutting down on Jan. 13, not one but two newspaper publishers announced they’re moving in to serve Medford and the Jackson County region."
"This is why we are announcing today the launch of Houston Landing, an independent nonprofit news organization devoted to public service journalism that will be digital-only and nonpartisan."
"Pinterest has announced a new partnership with publisher Condé Nast which will see the lifestyle brand share exclusive content to the platform, including new video activations around major events, like New York Fashion Week."
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1yThanks for posting.