🔴 METAVERSE PROJECT FRAMEWORK in 9 STEPS
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🔴 #METAVERSE #PROJECT #FRAMEWORK in 9 STEPS
🔶️ The Metaverse offers new potentials for brands to engage consumers. But that needs a business project framework that defines and achieves your Metaverse goals.
🔶️ Some brands are already testing the Metaverse, and those with a thoughtful framework will evolve their branding strategy alongside tech developers who make it happen.
🔶️ The 9-step framework should create a business-minded Metaverse mindset and vision that will capture your audience’s familiarity with and expectations of the Metaverse.
🔴 9 STEPS
✅ Think Tank: Assemble a "Metaverse Think Tank" of diverse internal and external expertise to brainstorm the opportunities and best use-case scenarios for your business.
✅ Team: Build an agile, interdisciplinary Metaverse team that "thinks future" -- beyond existing constructs but tied back into the business. Let the strategy or innovation team lead the effort, but bring in marketing, product, and tech people also.
✅ Mission: Articulate the core Metaverse brand ethos -- including stakeholder and audience engagement and expectations -- defined in compelling ways and aligned with corporate and stakeholder purpose.
✅ Build/Buy/Blend: You are your own platform, so extend your existing experiences and abilities, modify them, build new ones, or buy them from existing instances, or blend them to be more compelling.
✅ Audience Building: Create strategies that align with your audience’s current Metaverse fluency so they can seamlessly join, via a bridge from existing Multiverse platforms.
✅ Envision Success: Clearly state the goal of your Metaverse strategic presence, whether that be as a profit-driven extension of an existing line of business or an entirely new venture, to deepen the connection with your existing audience, or engage a new audience.
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✅ Initial Branding: Extend your brand(s) immediately into the Metaverse to gain instant presence and build expectations, even if it is only your logo to begin with.
✅ Tech Integration: Your existing tech establishes how you will initially connect with the Metaverse. So determine what degree of interoperability and security you need, and upgrade tech and skills as needed.
✅ Implement: Decide the best-use case, and proceed accordingly with a Metaverse project plan and roadmap, with measurable milestones, flexible iteration, and firm end goals to enhance user value.
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🔴"Top Voice" Strategist/Speaker 🔴World-Leading Business Futurist ✅Quantum AI Metaverse (QAIMETA) Strategist ✅Board Member/Advisor ✅CSuite Advisor ✅183x Keynotes/Seminars ✅8x Author 🔴 Global Village Mindset 🌐
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🔴"Top Voice" Strategist/Speaker 🔴World-Leading Business Futurist ✅Quantum AI Metaverse (QAIMETA) Strategist ✅Board Member/Advisor ✅CSuite Advisor ✅183x Keynotes/Seminars ✅8x Author 🔴 Global Village Mindset 🌐
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🔴"Top Voice" Strategist/Speaker 🔴World-Leading Business Futurist ✅Quantum AI Metaverse (QAIMETA) Strategist ✅Board Member/Advisor ✅CSuite Advisor ✅183x Keynotes/Seminars ✅8x Author 🔴 Global Village Mindset 🌐
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🔴"Top Voice" Strategist/Speaker 🔴World-Leading Business Futurist ✅Quantum AI Metaverse (QAIMETA) Strategist ✅Board Member/Advisor ✅CSuite Advisor ✅183x Keynotes/Seminars ✅8x Author 🔴 Global Village Mindset 🌐
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