𝐖𝐡𝐲 𝐚𝐫𝐞 𝐒𝐨𝐦𝐞 𝐑𝐞𝐚𝐥𝐭𝐨𝐫𝐬 𝐌𝐨𝐫𝐞 𝐒𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐭𝐡𝐚𝐧 𝐎𝐭𝐡𝐞𝐫𝐬?
Some real estate agents sell their listings faster and for a higher price than other agents. In some instances, they go out and find the buyers instead of waiting for the buyers to find them.
In all instances, they follow-up on every lead and communicate with their sellers frequently.
⬇️ 𝐇𝐞𝐫𝐞 𝐚𝐫𝐞 𝟓 𝐖𝐚𝐲𝐬 𝐘𝐨𝐮 𝐂𝐚𝐧 𝐁𝐞𝐜𝐨𝐦𝐞 𝐚 𝐓𝐨𝐩 𝐏𝐫𝐨𝐝𝐮𝐜𝐢𝐧𝐠 𝐑𝐞𝐚𝐥 𝐄𝐬𝐭𝐚𝐭𝐞 𝐏𝐫𝐨: ⬇️
𝑭𝒐𝒄𝒖𝒔 𝒐𝒏 𝑩𝒖𝒊𝒍𝒅𝒊𝒏𝒈 𝑹𝒆𝒍𝒂𝒕𝒊𝒐𝒏𝒔𝒉𝒊𝒑𝒔 🏗️
Short-sighted realtors are constantly putting the cart before the horse. They try to make a sale or transaction, and then, maybe, talk about building a relationship over time.
Top Realtors think very differently! The best think only about building relationships first. That’s their “business”. They get up, they go out, and they look to connect with new people and create new relationships. For those that do that well, the business will come.
According to recent studies, Realtors typically get 14% of their business from return clients, and 18% from referrals. If you aren’t creating and building long-lasting relationships, then you could be missing out on 32% of your potential business.
𝑴𝒂𝒊𝒏𝒕𝒂𝒊𝒏 𝒂 𝑮𝒐𝒐𝒅 𝑴𝒂𝒓𝒌𝒆𝒕𝒊𝒏𝒈 𝑴𝒊𝒙 📈
The realtors that are the most successful maintain a consistent, well-rounded marketing mix. They are always keeping up with all the latest marketing trends, as well as all the factors that impact marketing effectiveness.
The biggest mistake new real estate professionals make is jumping from one marketing tactic to the next, without really giving one channel of marketing the time it needs to show its effectiveness. One month a new realtor may try a local magazine ad and then the next month decide to try Facebook ads.
Those that stay in the real estate profession the longest are the ones that stick with a sustainable marketing mix. This may include Facebook advertising, plus referral marketing, plus email marketing. They are winning because they constantly have leads coming in and they are dedicating a certain percentage of their commissions back into marketing.
𝑩𝒆 𝑮𝒐𝒂𝒍 𝑶𝒓𝒊𝒆𝒏𝒕𝒆𝒅 📝
Successful real estate professionals know the power of goals. They understand that goals should be set for each of the steps it takes in reaching a sale, not just sales themselves.
Setting goals along the way allows you to achieve success by creating a steppingstone. As they are reached, your ultimate sales goals can be reached. The goals you have will be influenced by where you are in your career. These smaller goals may include:
✅ Number of new contacts made each week
✅ Emails or phone calls made each day
✅ Community-related events attended each month
✅ The number of times you ask for a referral each month
𝑨𝒍𝒘𝒂𝒚𝒔 𝒃𝒆 𝑳𝒆𝒂𝒓𝒏𝒊𝒏𝒈 & 𝑬𝒎𝒃𝒓𝒂𝒄𝒊𝒏𝒈 𝑵𝒆𝒘 𝑻𝒆𝒄𝒉𝒏𝒐𝒍𝒐𝒈𝒚 💻
Achieving a certain level of success in real estate is understanding the importance of continual learning. It is not just learning from experience; it is also proactive and intentional research. Successful real estate professionals read books, watch videos, attend seminars, listen to podcasts, read blogs, and more. They are expanding not only their knowledge but their horizons.
In additional to continual learning, successful real estate professionals go beyond the old offline staples, such as cold calling, door knocking, or putting out signs. They are always looking for new and innovative ways to market themselves, especially in this digital era. These agents are looking more into YouTube, Facebook, Instagram, LinkedIn, and much more in order for them to grow and build those key relationships needed to be successful.
𝑪𝒓𝒆𝒂𝒕𝒆 𝒂 𝑺𝒕𝒓𝒐𝒏𝒈 𝑳𝒆𝒂𝒅-𝑮𝒆𝒏𝒆𝒓𝒂𝒕𝒊𝒐𝒏 & 𝑬𝒇𝒇𝒆𝒄𝒕𝒊𝒗𝒆 𝑭𝒐𝒍𝒍𝒐𝒘-𝑼𝒑 𝑺𝒚𝒔𝒕𝒆𝒎 📲
Realtors are very busy people; between showing houses, talking with clients, and writing up offers, they simply need to have systems in place in order to be efficient and successful. Top real estate professionals create a system that generates them pre-qualified leads on autopilot so that they can focus more on closing deals and connecting with more clients.
80% of all sales transactions are made on the fifth to twelfth contact. Having an automated follow-up system allows Realtors to make those touchpoints while still being able to handle their current clients and not feel overwhelmed. Shockingly, only 10% of Realtors follow up at least 3 times. That is why the top performing real estate professionals are so successful. They are constantly creating systems that allows them to delegate tasks and focus more on what is making them money.