open if you’re wondering why things aren’t working…

Hi friend,

I’m deep into the custom audits that I gifted to our Instagram Bootcamp participants and I’m noticing something…

Ya’ll are soooo focused on content.

And I get it, content is king. It’s what people see. It’s our calling card. It’s the best way to show what we’re all about.

And and and, content ain’t everythang.

You know this saying: If a tree falls in a forest and no one is around to hear it, does it make a sound?

I think about this philosophy allll the time when it comes to marketing.

If you post on social, and no one is around to see it, does it make an impact?

Your content's impact isn't just about crafting the perfect message…

… it's about cultivating the perfect audience.

So friends, dive into the digital forest, network like it's a party you actually want to be at, and foster those connections!

Social media has the word “social” first.

So go forth and be social!

Here’s what’s new this week:

🎙️NEW PODCAST EPISODE

These social platforms ain’t loyal, so why should you?

I always recommend getting started on one platform, but if you’re ready for your next level of growth, being platform agnostic may be the key. And I want to show you exactly why in this week’s episode.

I’m sharing my five reasons for being platform agnostic, highlighting the huge benefits of a flexible and versatile multichannel marketing strategy.

Listen to my story and learn how a platform agnostic approach to social media can increase your reach, grow your audience, and increase your revenue.

🔗Listen to the episode here

💪BREAK FREE FROM BEING THE BOTTLENECK AUDIO EVENT

Have you signed up for Break Free from Being the Bottleneck yet?

I’m joining my friend, Audrey Kwan, for an audio event all about breaking free from being the bottleneck in your business so you can have more freedom.

You’ll get access to a highly curated line-up of 5 agency owners and leaders sharing different seasons and stages of overcoming (or avoiding) bottleneck traps.

You won’t find this line-up anywhere else.

My episode is all about how to set up your agency to make money while on extended leave.

Don’t miss out! Sign up today and get unlimited access to all the episodes.

🔗Lock in your free seat here

👋🏾BEFORE YOU GO

I know the concept of being “social” on social media is easier said than done.

If you want to dive deeper into how audience building impacts sales, I have a free workshop for you called the Social Media Sales Funnel.

🔗Click here to grab it for free

See you soon,

Andréa