Will the Pandemic Permanently Convert In-person Worshippers to Online Streamers? Here's What a Big Survey Found....
family watching an online worship service

Will the Pandemic Permanently Convert In-person Worshippers to Online Streamers? Here's What a Big Survey Found....

The answer to my headline? Most online worshippers don't think so. My take of the key points from the research, excerpts from the article below:

  • Most U.S. adults overall say that when the pandemic is over, they expect to go back to attending religious services in person as often as they did before the coronavirus outbreak…. Specifically, 42% of U.S. adults say they plan to resume going to religious services about as often as they did before the outbreak, while 10% say they will go more often than they used to, and just 5% anticipate going less often…. Of the one-third of U.S. adults who recently watched services online or on TV, relatively few (19% of this group, or 6% of all adults) say that once the pandemic is over, they intend to watch religious services more often than they did before it started…. [Among regular church attenders] 92% expect that when the pandemic is fully behind us, they will attend physical services at least as often as they did in the past. This includes 10% who say they will also watch online or on TV more than in the past."


  • Nine out of 10 Americans who have watched services online or on TV in the past month say they are either “very” satisfied (54%) or “somewhat” satisfied (37%) with the experience; just 8% say they are “not too” or “not at all” satisfied.”


  • “Of course, it is impossible to predict how behavior will actually change after the pandemic, particularly if it extends further into the future than people expect. But, at the moment at least, very few U.S. adults anticipate substituting virtual participation for physical attendance at their church or other house of worship: Just 2% of the pre-pandemic regular attenders think that in the long run they will watch services online or on TV more often – and attend in person less often – than they used to."


The survey was conducted July 13-19, 2020 among 10,211 U.S. adults. Here's the full article about it: https://pewrsr.ch/34e4dZT

John Soper

Metropolitan District C&MA

4y

Thanks Warren. This is very helpful. I have been wondering about this

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