Plan, Prepare, Prosper: Your 2025 Success Toolkit
Welcome to this week’s edition of the Week End Wrap Up!
As the holiday season shines bright, it’s the perfect moment to reflect, recharge, and prepare for an incredible year ahead. This week, we’re continuing our holiday resource guide with curated content to help you wrap up 2024 and step into 2025 with clarity and purpose.
A new year means new opportunities to strengthen collaboration and drive results. In this blog, Chris Moody highlights practical strategies for aligning sales and marketing teams to achieve shared goals. From fostering better communication to streamlining workflows, this resource is packed with actionable insights to help your teams work seamlessly together in 2025. Perfect for your New Year planning, it’s a must-read for setting the foundation for success and growth in the months ahead!
A winning GTM strategy is essential for New Year's success. In this episode of the OnBase podcast, guest Justine Davis, Head of Marketing at Postman, reveals how to create and execute a GTM plan that delivers results. Whether refining an existing approach or starting fresh, this episode dives into everything from identifying target audiences to executing with precision. Start 2025 strong by tuning into this valuable resource!
Get a head start on 2025 with expert insights and proven strategies from this on-demand customer lab with our partner Alcamo Marketing! In this webinar, Kara Alcamo, Founder & CEO, of Alcamo Marketing, and Rachel Curasi, EVP Activation, provide actionable planning tips and real-world examples to help you align your goals and fine-tune your strategies.
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The New Year is a time for bold experiments in B2B marketing. This article from Marketing Week explores how emerging channels and evolving audience preferences will shape strategies in 2025. By focusing on testing, learning, and adapting, businesses can stay ahead of the competition and create impactful campaigns. If you’re ready to push boundaries and innovate in the year ahead, this is your must-read guide!
This year, it’s time to ditch the outdated “gifts” in your sales and marketing teams’ alignment. As Vin Matano and Devin Reed humorously point out, the same old approaches just don’t cut it anymore. Instead, give your team the ultimate gift of ABM for 2025! Watch the video for a laugh and learn why your team needs ABM to succeed in 2025.
That’s a Wrap!
Thanks for joining us for this week’s edition of the Week End Wrap Up! We hope these resources inspire fresh ideas as you prepare for an exceptional 2025.
We’ll see you in the new year with more insights to help you kick off Q1 strong. Until then, happy holidays and happy planning!
(P.S Don’t forget to subscribe to the newsletter)