POWER OF DIVERSIFICATION

Many people feel that franchising is limited to the FMCG industry. Franchising is for any business that wishes to expand into international markets. The CEO of FranchisingME and ESM Consulting, Fadil Alnassar, is a critical figure in the Middle East for entrepreneurs who wish to expand beyond borders.

With quite a while of involvement with the business, they have helped a seriously huge number of organizations in thriving across their respective countries and beyond. 

Till recently, some of the wealthiest companies in the Middle East gave little thought to branding or having a proper system for their approach to business. The rest of the world hardly even knew about their existence. Some of these companies in the oil industry had no feeling of insecurity. They knew they will always stay relevant in the market.

But Fadil showed them it is not only about money alone. Franchising makes your working place far less complicated. By standardization, it saves a tremendous lot of time that you spend at the office solving futile issues. Proper coordination and communication also give your company recognition. His methodology resembled that of a much-needed refresher. Out of nowhere, individuals began detecting a change all over. There was a need to improve and go greater. There was competition all around.

Thanks to FranchisingME and ESM Consulting, startups got better direction and acknowledgment. Mistakes were reduced and it accomplished quicker achievements.

The rate of retention at Fadil's organization is amazing. Even in the most volatile market and even during the most challenging times, his clients held their position and made all the right noise. This is when people took notice of Mr. Fadil Alnassar. 

As a leader, he is one of the most relevant change-makers seen in the Middle East. Though he offers service around the world, Fadil loves to serve clients in the Middle East a bit more. Now and then, he also conducts speaking sessions for the youth. As an experienced executive, he has worked in different parts of the planet. This knowledge of different markets and culture helps his clients. 

The company offers the best consulting and guidance for established franchisors and potential franchisors, as well as assisting individuals and companies to own and run a franchise business.

Honoring his prestigious career and considering the contributions he has made to the franchising business, I induct Mr. Fadil Alnassar into my book of 20 Most Influential Business Icons 2022.