Press Release Pulse - November 2024

Welcome to Press Release Pulse! This monthly recap highlights standout press releases and recent trends, including some of the most read and engaged-with content of the past month.

Featured Releases

In November, our team spotted several press releases utilizing eye-catching infographics. These engaging multimedia assets can help break down complicated earnings results or survey findings, highlight industry trends and much more.

Including multimedia like an infographic with a press release will help your audience remember your content while increasing the likelihood of engagement from both readers and journalists.

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November's Top Press Releases

These are a few of the most read and engaged-with press releases of the month. Check out which content best practices they used to increase visibility and engagement.

The Economist launches The World Ahead 2025-forecasting a year of uncertainty and instability with Trump upending global trade, economics and geopolitics

• The key news is at the beginning of a longer headline, ensuring readers don't miss out, even if the headline is cut off.
• Main takeaways are broken down into short sections, each with its own hyperlink.

McDonald's Launching McValue Platform in US Restaurants in 2025

• Subheadline provides additional details for customers and journalists.
• Eye-catching graphic breaks down the new menu and increases shareability.

Children's Hospital of Philadelphia Team Performs Lifesaving Fetal Heart Surgery

• Multichannel News Release drives engagement and impact.
• Release sent at an off-time to break through the noise.

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Industry Trends

Catch up on some of the biggest topics that have been dominating the conversation:

• Thanksgiving: From seasonal recipes to hosting tips and the latest Black Friday and Cyber Monday deals, the wire has been packed with holiday-themed press releases.
• COP29: The annual United Nations Climate Change Conference took place in Baku, Azerbaijan, and several brands shared news of their deals, presentations and more from the event.
• Veterans Day: The federal holiday was observed on Nov. 11, but PR Newswire was distributing veteran-related news announcements throughout the month.

3 Ways Generative AI Can (Actually) Help with Creativity

AI writing tools are changing how PR and comms professionals work.

While AI-generated content can't replace the human touch, it can be a powerful tool for boosting your creativity and productivity.

Think of it as a writing partner, helping you overcome writer's block and explore new ideas.

Are you ready to embrace the potential of AI and see how it can enhance your PR efforts?

Read our recent blog to discover the best use cases for utilizing AI tools to improve your writing process, not replace it. 

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Do you want to learn more about how PR Newswire can help you share your story with the audiences who matter most? Contact us today to get started.