👾 Product Tips #030: Favorite Color Theme, Special Offer for Dedication, and Captivating Video in Hero Section
🖖 Hey there! Today I'd like to share with you Product Tips 030 on how choosing a favorite color theme can improve user engagement; offering users a special promotion as a reward for their dedication; and why the intro video in your hero section is the best way to present your product.
🎨 Favorite Color Theme
To improve user engagement during onboarding, consider allowing users to personalize their experience by choosing a color theme. You can offer a selection of vibrant colors presented in interactive circles. When a user clicks on a circle, the background will instantly change to reflect their chosen color scheme.
To ensure a visually appealing and customized experience from the start, set the most popular color as the default option.
A real case example from ClickUp 👇
🤙 Special Offer for Dedication
Once users reach a milestone in your project, it's an excellent opportunity to show appreciation and encourage further engagement. One way to do this is by offering them a special promotion as a reward for their dedication.
For instance, you can introduce them to the "7-Day Stick" reward and present an irresistible proposition: "Unlock a 7-Day Free Trial". This promotion not only celebrates their achievements but also invites them to explore more of what your platform has to offer.
By doing so, you empower them to delve deeper into its features and benefits. With this enticing offer, users can experience the full range of your project's capabilities without any commitment, fostering a stronger connection and sense of value in their journey with your platform.
Recommended by LinkedIn
📺 Captivating Video in Hero Section
In the introduction section of your website (the hero section), you can make use of the power of visual storytelling by displaying a captivating video that showcases your product's functionality.
A well-crafted video can convey the essence of your offering in just a few seconds and can leave a lasting impression on your audience. By using captivating visuals and engaging narration, you can demonstrate how your product addresses key pain points and delivers value to users.
A real case example from Canny 👇
By providing a firsthand glimpse into the user experience, you empower potential customers to envision themselves benefitting from your solution, compelling them to explore further. With just one video, you can capture attention, spark interest, and ultimately drive conversions, making it an invaluable asset in your marketing arsenal.
That’s all for today. Your thoughts on the tips above? Which one is the most insightful? 🤔
😸 Don't forget to look at previous tips 👉 Product Tips #029: Emails Footer, Pro for Free for One Month, and Your Special Users
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