Quantify the Protection for Your Business.

The business landscape increasingly faces sophisticated threats. Caller ID spoofing, a tactic where scammers impersonate legitimate organizations, erodes customer trust and disrupts vital communication channels. This can lead to missed sales opportunities, wasted time verifying calls, and reputational damage.

• A total of 1.13 million cases of financial cyber fraud were reported in 2023, according to a Lok Sabha reply on February 6. The ‘Citizen Financial Cyber Fraud Reporting and Management System’ was set up under the ‘Indian Cyber Crime Coordination Centre’ by the Ministry of Home Affairs to report financial fraud. 

The top five states accounted for half of the financial cyber fraud cases last year. Uttar Pradesh was at the top with around 200,000 cases, the highest across 36 states and union territories. Next was Maharashtra with 130,000 complaints reported, followed by Gujarat (120,000), Rajasthan, and Haryana (80,000 each). Lakshadweep was at the bottom with 29 cases (Chart-1).

These 1.13 million cases had an amount involved of Rs 7,488.6 crore. The maximum amount was Rs 990.7 crore in Maharashtra. Telangana followed with Rs 759.1 crore. Next were Uttar Pradesh (Rs 721.1 crore), Karnataka (Rs 662.1 crore) and Tamil Nadu (Rs 661.2 crore). Lakshadweep had the least amount involved at Rs 0.2 crore (Chart-2).

John is a passionate entrepreneur who poured his heart and soul into building his dream business. One day, a call came in – supposedly from a potential client. Excited, he answered, only to be met with a smooth-talking scammer. Lured by the promise of a big deal, he unknowingly revealed confidential information. The call ended, and with it, John's sense of security. His bank account was drained, and his dreams were shattered.

This isn't fiction, it's a harsh reality for countless businesses. Scammers are exploiting the trust factor in business transactions. Break the cycle with Truecaller Verified for Business: Building Trust in the Digital Age.

We understand your frustration. You built your business with hard work and dedication, and the last thing you need is for scammers to tarnish your reputation. Truecaller Verified for Business is a revolutionary product that empowers you to:

• Flash Your Verified Badge: Earn a visible Truecaller badge that screams legitimacy, putting your customers at ease before they even answer the phone. Studies indicate that verified business calls can lead to a 25% uplift in customer acquisition rates by fostering trust and eliminating call hesitation.
• Show, Don't Tell: Display your verified business ID during every call, eliminating doubt and establishing trust from the very first ring. Transparency is key to building strong customer relationships.
• Transparency is Key: Inform callers about the purpose of your call upfront, fostering a secure and professional interaction.
• Put a Face to the Name: Go the extra mile with video caller ID, adding a human touch that builds rapport and strengthens trust. This can further generate a 15% increase in conversion rates by establishing legitimacy and building rapport from the outset.

Truecaller Verified for Business is more than just a product – it's a shield against the rising tide of scam calls. By leveraging our technology, you can:

• Protect your brand reputation from being tarnished by imposters.
• Increase customer confidence and lead to more positive interactions.
• Boost sales and conversions by eliminating call hesitation.

Don't let your phone become a Trojan Horse for scammers. Stay tuned for more! In our upcoming blog posts, we'll dive deeper into the features of Truecaller Verified for Business and share valuable tips on identifying and avoiding scam calls for both you and your customers.

Together, let's create a safer and more secure calling environment for everyone. Because in the digital age, trust is the key to success.