Retention Theory | The Week of February, 6

Retention Theory | The Week of February, 6

Simplify your design.

A person can only focus for a certain amount of time. Adopted from cognitive psychology, the retention theory can have an effect on how long a user will interact with a product in UX design.

Try to avoid certain design features that may erect cognitive obstacles that affect how the end user will perceive information.

This insight is adapted from 5 Cognitive Psychology Theories that Contribute to the Quality of UX Design by Dorian Martin.

Claudia Ordonez

UX/UI designer, ⎸Project Manager ⎸Communications/SOME ⎸MK/Branding--SALES ⎸

1y

Excellent article 👏

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Nick Wigtil

Software Engineer Manager at ConnectBooster, Founder of North Wave Studios, and Big4Production

1y

So true 👍

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Great article 💡

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CHESTER SWANSON SR.

Realtor Associate @ Next Trend Realty LLC | HAR REALTOR, IRS Tax Preparer

1y

Well said.

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