The SCALE Show returns for the 2024 global conference.

The SCALE Show returns for the 2024 global conference.

SCALE Show: the premium educational and networking event for professional short-term rental managers is back in Barcelona on 14-16 May for the 2024 global event. So what’s been happening since our last Barcelona encounter?

The year that SCALE scaled!

A lot has happened in the last year for the SCALE family. You could say that SCALE took its own advice and SCALED!

We’ve had a rebrand from Scale Rentals Show to straightforward SCALE Show. 

We’ve scaled up our core team bringing on Katie Glover as our growth specialist and Kathryn Ryan who is launching the SCALE Community.

We’ve spent the last 12 months rolling out country specific events with the French and Italian shows being joined by SCALE UK, Spain and South Africa. And SCALE Dubai is coming up later this year.

And after a myriad of requests to open up SCALE to a wider property manager audience we launched SCALE Open. An accessible conference for all hosts, property managers and investors independent of the size of the portfolio and which tags onto each main SCALE conference.

In the last 12 months, we are proud to have welcomed over 2,000 individuals to SCALE events around the globe.

Meanwhile in the rest of the ‘STR’ world?

1/ The STR industry is being buffeted by the introduction of regulations and tax break restrictions across several regions. But with strong advocates in place fighting our corner, we’re set to weather the storm and demonstrate why economies need short-term rentals. 

  • Hear from Europe’s most vocal STR advocates on policy development at SCALE Barcelona. 

2/ AI has gone from being a tool to ‘watch out for’ to an integral automation tool for scaling your STR business.

  • We’ll learn more about how to use AI to leverage your scaling strategy and how to improve operational management at SCALE 2024. 

3/ Several regions across the globe are seeing supply outstrip demand, which in turn has meant a drop in revenue for hosts #Airbnbust. To stay ahead of the game and maintain a healthy volume of bookings, STR professionals need to look outside of the box for innovative ways to reach guests and increase revenue streams. 

Don’t miss sessions at SCALE 2024 from the world’s leading property managers when it comes to digital strategies, add-on revenue streams and direct bookings.

4/ Reports suggest that hotels and short-term rentals now compete for the same guest and on price. With this revelation comes great opportunity for short-term rental operators.

To align our offering with what a guest expects from a hotel stay, we have to step up with rapid professionalisation and consider strategies, such as portfolio consolidation and additional service menus.

Learn how to professionalise your STR business and compete with hotels from property managers who are already competing and winning those bookings at SCALE 2024.

What’s in store for SCALE 2024?

SCALE Show 2024 will be held at the Fira de Barcelona - Pabellón Textil. An iconic city centre building dating back to the early 20th century and with an incredible industrial single floor space ready to welcome you for the fifth global edition of SCALE Show. 

We are expecting to welcome over 600 attendees to join us for the 3 day event with some cracking sessions scheduled from the world’s leaders in short-term rentals management, tech visionaries, operational and revenue specialists, book direct pioneers and advocates for sustainability and diversity.

Sharing real-world tactics from Property Managers

We’re also thrilled to welcome Thibault Masson and Uvika Wahi to the SCALE agenda. The Rental Scale-Up team will be hosting the Knowledge Stage: a dedicated platform for property managers to share their scaling experiences.

If you would like to share your experience as a property manager, there's still time to submit your session idea.

What's On at SCALE 2024?

14-15 May - SCALE Show

Our unique two-day event for professional short-term rental professionals operating 20+ units. Learn from legendary property managers who have successfully scaled their short-term rental operations. 

Buy your tickets to SCALE Show 2024.

16 May: SCALE Open + The Book Direct Show. One day - Two events.

One-day conference open to everyone in the global STR community, offering the best in class education and networking to a wider audience of property hosts, managers and investors with serious growth ambitions. 

Attendees of SCALE Open also have full access to the third edition of the Book Direct Show and the inaugural Book Direct Show Awards which take place on the same day in the same venue.

Buy your tickets to SCALE Open + The Book Direct Show

In the next few days, look out as we announce the first wave of confirmed speakers and as always, session topics are attendee driven based on YOUR feedback.

🚀 Get ready for an incredible STR experience at SCALE Show. Don't let your STR business down. Grab your ticket and join us in Barcelona 🚀

👉 This way for tickets!


Daniela Derin

Co-Founder Skol Apartments Marbella 🌴 I Project Management 👩💻 I Real Estate Broker 🏡 I Live Marbella Like A Local 💃

8mo

What a great article! And SCALE is scaling indeed 😎 So looking forward to doing it all over again

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