The September Issue: What Happens Behind the Walls of a Literary Agency

The September Issue: What Happens Behind the Walls of a Literary Agency

One of the questions I’m often asked is: what happens behind the scenes of a literary agency? The answer to that question has changed so drastically for Lucinda Literary in recent years. Our firm and the publishing industry—the way we work, the way we find talent—has shifted astronomically in such a short amount of time.

On March 19th of 2020, I was sitting in our midtown Manhattan office, surrounded by my colleagues much as I had been every day for the ten years before. We reviewed our inboxes for new talent, we corresponded with clients and publishers, we met editors for lunch, and called other editors afterwards to follow up on our submissions. On the best of days, we submerged ourselves in the heady process of book auctions—glued to our desks awaiting news of a deal. We vented the frustrations and humor of the job in person and with good measure.

After the line went dead on March 20th of 2020, agents and publishers—particularly those of us in New York City where sirens blared and emergency hospitals began to sprout up everywhere—feared for our health and our livelihoods. But the publishing business, it turns out, would change and grow in fascinating ways.

Authors were no longer on the road speaking or meeting with people. They were sitting at home, minds stirring over the message they wanted to share with the world, thinking now would be the right time to write a book. And many experts, including ones who would become our authors years later, began building social media platforms as a virtual way to connect with and serve an audience.

Readers spent more time reading, and they also engaged their children in the activity. Editors and agents, initially bearish on book buying, ended up buying books at high levels just as before. Publishers and agents found that they could collaborate just as much, if not more, from their homes. Many publishers ditched their midtown offices and T&E accounts while editors scattered outside of New York City.

We all learned a thing called Zoom! While it personally scared me at first, I soon found myself able to meet with writers all over the world, coaching them in virtual classes through a new educational division of the agency. It was the manifestation of a longing I’d always had: to turn the exclusive, opaque, and antiquated publishing industry on its head, and begin to impact writers at scale.

I even wrote a book based on those courses, which eventually became Get Signed. I had incredible supporters and role models for this: my authors at Lucinda Literary.

Nowadays, my agency looks very different in the best of ways. We’ve grown our number of agents—and therefore diversified our client list—with the ability to have a global team rather than just a New York one. Despite the absence of my wonderful teammates in the room with whom to share the rollercoaster ride, we mine for talent online together, seeking out emerging voices that are primed to make an impact on an audience.

This scouting includes researching self-published books that had first found audiences online, which we then sold in major deals. Books like Connecting Questions for Married Couples and Black Girls Must Die Exhausted had followed this route!

Referrals remain our bread and butter as they do for all agencies, which is why most of our ambitious first-time authors who got signed formed connections with others in our network. They found their way in through the side door, in addition to applying the traditional approach of blind querying.

Here’s what the pie chart of where we find talent looks like now:

Read More on Our Blog

Stick with it, writers. Come meet our new agents and talent scouts. Improve your craft as you improve your pitch. You are the creators who have always inspired me.

Happy writing—



The Book Accelerator Workshop: Enrollment Ends !

Our latest program at the Lucinda Literary Academy gives writers the confidence, clarity, and community they need to succeed in today's competitive market.

In a series of six 75-minute weekly virtual classes led by an experienced publishing expert, a small room of writers will meet every week to receive:

  • Guided lessons & teaching through the 6 critical pieces of building a marketable book
  • Interactive Coaching and Q&A to answer questions on your personal project
  • Exclusive takeaways and worksheets to accelerate your progress and keep on track to meet your goals
  • Case studies, query letters, and materials agents themselves use in selling the work of first-time authors
  • 18+ exclusive video interviews with publishing insiders, including editors from Big Five publishing houses, bestselling authors, and more!
  • Access to Lucinda Literary's network of ghostwriters, publicists, digital marketers and more
  • A community channel for writers to workshop, support, and share their ideas
  • A clear guide forward on the best publishing path for you and your book!

The Book Accelerator Program was designed for both fiction and nonfiction writers at any stage of the publishing process. Beginners are welcome! But even those who have published before will benefit as well.

Meet Our Instructors & Learn More

Questions about our program? Contact support@lucindaliterary.com.


Client Wins

Happy Publication Day to Get Signed Student & Client Dr. Mary Anderson!

We are thrilled to announce this week's release of The Happy High Achiever with Hachette! This self-help, pop-psych debut is a major success story from one of our very first Get Signed students. Buy Dr. Mary's book and spread the word to support her!

Learn more

Cover Reveal: The Children's Illustrated Book of Tarot

We are celebrating the NEW cover release of Kristen Witte's The Children's Illustrated Book of Tarot

Learn more

Julie Fingersh's Memoir Stay featured on Zibby Owens's Fall Book List

Julie Fingerish, Author of Stay, was included in Zibby Owens’s esteemed list of anticipated fall books. Congrats Julie!

Learn more

New Release from the Astro Twins

We are celebrating the NEW release of The Astro Twins: The Astrology Advantage: Use Your Horoscope for Personal and Professional Success.

Learn more

New Deal: John Feal & Charles Daly

Now announced officially on Publishers Marketplace, I Will Follow You Anywhere, by 9/11 responder and Ground Zero demolition supervisor John Feal and Charles Daly, is a story that honors the fallen and outlines an unconventional strategy for getting things done, inspiring the next generation of activists.

Learn more

New Deal: Erica Freeman

Erica Freeman's Never Healing Alone, a guide for Black women to healing after pregnancy and infant loss, was sold to Leah Wilson at BenBella Books.

Learn more


Race to Query Winners

Congratulations to our Race to Query Winners! You have made great strides with your pitch (and your sample material) and we’re so pleased to give you this spotlight.

First Prize Fiction Winner: Jonathan Jordan: The Questionable Quest of Dawsun Coppermoon (Adult Fiction)

First Prize Nonfiction Winner: Erica Lipper: Sing Me Awake (Memoir)

Second Prize Winner: Christopher Ferguson: Thieves of Forever (YA Fantasy)

Read our blog for more insight into our winners.

News

  • The shortlist for the Booker Prize 2024 has been announced, featuring five women and authors from five countries. Learn more here.
  • The New Yorker presents the longlists for Young People’s Literature, Translated Literature, Poetry, Fiction, and Nonfiction. Learn more here.
  • The week of September 22 marked the annual Banned Books Week, with this year’s theme being “Freed Between the Lines.” In 2023 alone, The American Library Association's Office for Intellectual Freedom tracked 1,247 efforts to censor books and other educational resources. Learn more here.


Have You Gotten Signed?

If you’ve taken one of our programs or read Lucinda’s book and have a success story to share, we want to hear from you! This is an opportunity where you could be featured on our website and social media.

Tell us your story by replying back to this email or email: support@lucindaliterary.com. (Please note that book pitches will not be reviewed at this address.)


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