The Silent Killer of Companies
It’s often overlooked,
as if it isn’t there at all -
way behind
Product/Service, Finance, Teams, Sales
etc.
But,
it’s the thing that makes all these possible -
and run smoothly.
It brings clarity to confusion -
keeps the whole company on the
same page, and
customers clear about
what you can do for them.
It’s the thing that gets across your
Why,
as well as your
Who,
What,
How and
When.
Without it,
leaders fail to get across their vision.
Teams fail to share ideas effectively.
People veer off in
opposite directions -
pulling at one another.
Strategic thinking
& creative solutions suffer from
misinterpretation,
misunderstanding,
mistakes.
Customers are left unclear about
what you do,
or why,
or what’s in it for them.
It's the silent killer of businesses.
Bad Communication.
Instead,
what every business needs is
good, clear, brief
Communication,
inside
& outside –
website,
marketing,
internal meetings,
presentations.
etc.
It’s the missing link.
What to say.
Who to say it to.
Why say it.
How to say it.
Where to say it.
Clear, brief
communication will
drive your business forward -
your entire company speaking in a
single,
clear,
unified
brand voice
that everyone can get behind
and
gets you
quickly
&
easily
understood
by
your clients.
It all comes down to
Clear Messaging.
Clarity
&
Brevity
rule.
Founder - The FTSQ Gallery and FTSQ Consultancy | Host of Creatives WithAI Podcast | Interim Marketing Director of World Ethical Data Foundation
4moThis is genius. Love it Raj Randhawa x