Six Ways our Clients Benefit from ISO Certification

Six Ways our Clients Benefit from ISO Certification

ISO certification is more than just a symbol. For organisations in any industry, it can be a strategic tool that boosts business performance, drives growth, and fosters sustainability.  

By following globally recognised standards, companies not only meet regulations but also show a commitment to quality, safety, and environmental management.  

Here’s how a number of our clients have benefited from being ISO certified – including operational efficiencies, year-on-year revenue growth, and solidifying their processes through periods of change and growth.  

Enhancing Customer Trust and Satisfaction 

ISO certification gives customers confidence that they are dealing with a company committed to delivering consistent quality. This is vital in industries where trust and reliability are crucial.  

Meeting and exceeding customer expectations builds loyalty and satisfaction, leading to repeat business and positive referrals. 

How it helps our clients 

Surat Basin business, Intura , delivers electrical, instrumentation, mechanical and compliance solutions for the energy and resource sectors. They sought ISO certification to become a better business and continue to provide a quality product during a strong period of growth.  

“Ask yourself what a good business looks like. For us, ISO certification is important with how we realise our product for our customers—that it’s consistent, that it’s right the first time, and repeatable. When you look at the odd occasion where you may have an issue with a product or service you’re providing, our ISO certification also provides the framework to guide us in how we manage and rectify any nonconformances.” 

Nick King , General Manager Client Relations at Intura 

Streamlining Processes and Increasing Efficiency 

Implementing ISO standards requires businesses to carefully document and improve their processes. This leads to more efficient operations, with each task optimised for effectiveness. The structured approach of ISO standards helps identify problem areas and opportunities for improvement, allowing businesses to operate more smoothly and cost-effectively. 

How it helps our clients 

For Vueterra , leaders in supply chain data optimisation, ISO 9001 has transformed their business. Initially seen as a recognition goal, it has become a tool for risk control and process improvement, leading to greater stability and efficiency. 

"It started off as ‘let’s get the badge,’ but we soon realised it was more than a badge. We wanted to control our risk and send the right message to our industry with ISO 9001. As we progressed, not only did we control our risk, but we also overhauled our processes, making them far more stable." 

Jeff Warren , CEO of Vueterra 

Competitive Edge in the Market 

In a competitive market, ISO certification can set you apart. It shows potential clients and partners that your business meets internationally recognised standards of quality, safety and environmental management. This can be crucial in winning contracts and entering new markets, especially in sectors where ISO certification is required. 

For many businesses, ISO certification has been key to securing larger contracts and growing their client base. This edge boosts revenue and enhances market presence and reputation. 

How it helps our clients  

When Masterblasters Pty Ltd – a blasting and protective coatings leader in the Toowoomba region – missed out on securing work because they weren't ISO certified, the company made the decision to work towards achieving certification. Following their successful certification, they experienced substantial growth, between 30 – 40% year on year. As a catalyst for business improvement, achieving ISO certification also allowed them to market this achievement to potential clients.   

“It has helped us how we thought it would, and we have been able to substantially grow. It definitely has been a big value to us.”   

— Liz Hamblin, Business Manager at Masterblasters  

Maintaining Structure Through Periods of Change 

During times of significant organisational change, maintaining a structured approach can be the difference between success and failure. A certified management system provides a framework to ensure that transitions are managed effectively and that business operations remain stable and reliable. 

For businesses starting or still in the process of identifying their position in the market, going through the process of ISO certification can be a helpful exercise for creating a structure to carry the business forward.

How it helps our clients 

Seed technology specialists, Terralogica, embarked on their ISO certification journey amidst a period of considerable internal change. By integrating their management system in preparation for certification, they discovered profound benefits that extended beyond compliance. 

“We found the whole system really good because it gave us the building foundations – not only for the certifications, but also for our business. When we first started the process, we were a bit grey on what we were trying to achieve. Our first mission statement has been pulled apart three or four times since then. We’ve been changing, and this has actually been able to give us some structure behind those changes.”  

— Brett Kelly, Manager at Terralogica  

This approach highlights how ISO certification is not only about meeting high standards but also serves as an essential tool for businesses navigating change. It ensures that companies don't need to wait for everything to be perfect before pursuing certification. 

Going Beyond Your Own Business 

ISO certification not only helps with meeting regulatory requirements and building trust with your customers – the benefits can also go beyond your business, connecting you to a broader network, or even helping to support the wider community.  

How it helps our clients  

Colleen Dwyer , Managing Director of Clean & Cleaner, highlights the broader impact that certification has had for her business.

"Besides the obvious benefits for our business with government and larger private contracts, I’m passionate about women in business, especially in regional areas. Certification channels benefits into our staff development programs, helping us become a voice for small businesses and women in business. It’s important to convey this culture to other small businesses. If they’re considering certification, they should go for it, especially women, to take their business to the next level." 

Commitment to Continuous Improvement 

Getting ISO certified shows a company’s dedication to ongoing improvement. This commitment involves regular reviews and refinements to ensure processes meet the highest standards and adapt to industry changes. 

Certification demonstrates to clients, stakeholders, and employees that the company is serious about maintaining and enhancing quality standards. 

How it helps our clients 

With a positive reputation in the competitive building insurance market, and well-established systems after more than a decade in operation, Greenrock Building Pty Ltd pursued ISO certification to show their customers that they are committed to continually improving their systems.  

“Even though we’ve been in business a long time, we can always do it better. As small business owners, we’re in here every day – sometimes we need outside people to come in and motivate us. That’s why I actually enjoy the audits. It’s really helpful, and I always get something out of it.” 

Liisa Hirvonen Johnston , Owner at Greenrock Building 

ISO certification is a powerful tool for businesses aiming to improve their operations, satisfy customers, engage employees, and compete effectively in the market. By committing to internationally recognised standards, companies can ensure they are not only meeting but exceeding expectations, driving continuous improvement, and positioning themselves for long-term success.  

For further details on how ISO certification can benefit your business, visit our website. Explore our resources and find out how you can start your journey towards operational excellence. Contact us today for more information.


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