Sometimes, It’s OK Not to Grow

Yes, sometimes, it’s OK not to grow.

I’ve discussed this before, but I think it’s a timely reminder.

Sometimes in life and business, certain things occur which make it virtually impossible to reach our goals or targets.

I think it’s safe to say, especially if you’re in a heavily affected industry by COVID-19, that now is one of those times.

While I’m not suggesting to take up a defeatist attitude, and while most of the content I’ve put out for the past few months has been designed to help you succeed even during these times, this is a reminder to take it easy on yourself if you’re struggling.

Nobody could’ve anticipated such an unprecedented event occurring this year. No matter how many training events you’ve attended, or how much planning you’ve done or how much you had prepared for 2020, nobody was truly ready for a global pandemic and an economic shutdown.

If sales are hard to come by, know that you’re not alone and that perhaps there are other areas of your business you can focus on.

Could be it time to:

• Start a podcast?
• Start a blog?
• Revamp your website?
• Rethink your offerings?
• Rebrand your social media?

The point is, even if you’re not selling right now, there are things that you can be doing now to set yourself up for success once all of this is behind us.

If sales are hard to come by, think about what you can be doing and focus on those activities to keep your momentum going as best as possible.