Spotlight on Social: Strategies to elevate your business this wedding season
It's officially wedding season! 💍 Did you know that a third of 2023 weddings are set to happen between September and November? With spring weddings in full bloom, suppliers like you are working tirelessly to create magical moments for couples. If your booking calendar isn't overflowing just yet, don't worry; we're here to help you get noticed by more couples.
As wedding-related searches peak in the lead-up to the wedding season, now is the perfect time to refine your marketing approach. By joining Australia's #1 Wedding Marketplace, you can boost your visibility and connect with 80% of engaged couples.
Simply fill out a business enquiry form on the Easy Weddings website, and we'll contact you with all the details you need to get started.
2024 Industry Report Coming Soon
Our Business and Couples surveys for this year are now closed, and we're hard at work crunching the data to compile our highly anticipated 2024 Wedding Industry Report, due for release next month. This report will provide invaluable insights to help businesses like yours prepare for the year ahead. We extend a huge thank you to the 556 businesses and 4,215 couples who took the time to complete our surveys.
We're excited to announce the winners of our survey competitions! Anne Miller Marriage Celebrant will receive a $500 Visa gift card, and Laura & Henry from Western Australia, who tied the knot on June 7, will receive a $1,000 cash prize — just for participating in our surveys!
Evolve Roadshows
Our Evolve roadshow series recently concluded, taking us to Melbourne's Metropolis Events, Sydney's Sergeants Mess, and Sofitel Brisbane Central, with a live stream for those unable to attend in person. We were thrilled to host around 700 wedding suppliers, both in person and virtually, who levelled up their industry knowledge and gained valuable sales and marketing insights from wedding pros.
Our Digital Marketing Manager, Dan Wild, shared strategies on Mastering Research Intent and SEO, which we have recapped here.
And if you missed the action or want to relive the experience, you can watch the live stream replay here.
We'd like to thank our incredible Evolve sponsors who made this event possible:
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Did you catch our webinar presented by our social media queen Emma Woythaler on The Real ROI of Social Media?
She shared tips on measuring the return on your time and financial investment, and maximising your social media potential for sales conversions. You can also watch the replay in full here — just don't miss this industry-leading intel. 📱
While we're talking webinars — on November 2, I'll be joined by our Brand Manager, Bec Crozier, with the first look at insights from the 2024 Wedding Industry Report. Register for our Wedding Trends to Watch in 2024 webinar, here.
Until next time,
Mel Buttigieg
Easy Weddings B2B Communications Manager
If you're a wedding business not already listed on Easy Weddings, click the link below to submit an enquiry form and we'll call you for a no-obligation chat.