SSA Data Transforms the Way Automotive Trainers Help Dealerships
Automotive industry trainers across the country have found a better way to identify and prospect dealers in need of training services. Through SSA Data’s comprehensive sell and intel data, trainers can review the dealer’s inventory turn, current new and used inventory, new and used inventory sold, and the dealership’s contact information, including phone and email, allowing the trainer the prospect information needed to convert the sale of training. Further, this data will allow the trainer to share what other dealers in the market are doing, giving their clients a better understanding of the competition in the market.
In the past, dealerships relied solely on intuition and experience when making decisions. But times have changed, and data is now an essential tool for success in today's automotive industry. By taking a data-driven approach, it helps them better understand their customer's needs and optimize their training sessions. By taking a data-driven approach, dealerships can stay ahead of their competition and ensure that they are providing the best possible service and products to their customers. With data, trainers can hlep dealerships make informed decisions and increase their chances of achieving success in the long run.
“The advantage of our sell and intel data is to give automotive trainers enough information to evaluate which dealers can use their help, and the necessary information to prospect through email automation and/or phone,” said Richie Bello, Founder and CTO of SSA Data.
By leveraging data, trainers can gain a better understanding of their customers and optimize their training sessions to meet their specific needs .By analyzing sales data (including data on how many cars are being sold and what their competitors are selling, as well as inventory data), dealerships can get a sense of what their customers' needs are and what they are most likely to need in training. This way, trainers can ensure that they are providing the best possible service and that their training sessions are as effective as possible.
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Finally, data is being used to improve customer satisfaction. By analyzing customer feedback, dealerships can identify areas where they could be providing better service and adjust their strategies accordingly. By using data to assess customer satisfaction levels, dealerships can improve their customer service and create a more positive experience for their customers.
In short, data is becoming an essential tool for trainers and dealerships to remain competitive and provide the best possible service to their customers. By leveraging data-driven insights, dealerships can ensure that their sales staff is well-trained and their customers are satisfied. Data can help dealerships optimize their strategies for better results, leading to greater success in the long run. Given this, it's clear that data is an invaluable tool for modern dealerships and one that should not be overlooked in today's competitive market. To stay ahead of their competition, dealerships should make sure to take advantage of data-driven insights for maximum success.
“With advances in technology, data is becoming an increasingly important part of running a successful dealership. By leveraging data, trainers can gain a better understanding of their customers, optimize their training programs and increase customer satisfaction As more dealerships embrace the power of data-driven insights, they will be well-positioned to remain competitive in the ever-evolving automotive industry.” continued Bello.
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SSA Data has been providing sell and intel data, as well as data analysis tools to the automotive industry’s enterprise accounts, digital agencies, and large dealer groups. The data can be pulled weekly or monthly and can be customized by zip code, allowing trainers to promote nationally or regionally.Some trainers use national data,while others prefer market-by-market penetration, so SSA Data allows for customization of their criteria. Trainers and dealers can reach out to SSA Data by booking a meeting with Richie Bello.