The state of frontline internal communications | S5 E15
Challenges and best practices for communicating with frontline employees
🎧 Tune in, get inspired, and listen to the full interview via this link:
I recently had the pleasure of speaking with Ben Collier , co-founder of Ocasta . We delved into the fascinating world of frontline internal communications as it stands in 2024. Ben and I explore the findings of a report that sheds light on the unique challenges and innovative best practices for engaging with our frontline heroes – the employees in retail, travel, hospitality, healthcare, and insurance sectors.
Here's a sneak peek of what we cover:
🔹 The Evolution of Delivery Methods: We discuss why it's crucial to look beyond content and focus on how we deliver messages to our frontline staff, ensuring they feel connected and informed.
🔹 Expanding Communication Forms: Discover the importance of embedding understanding through training, micro-learning, and being present at the point of need for our frontline teams.
🔹 The Synergy of Teams: Learn about the overlapping roles of internal comms, L&D, and HR, and how a collaborative approach can effectively tackle frontline challenges.
🔹 Rethinking Employee Social Networks: Ben shares his thoughts on the need to revamp our communication strategies to strengthen organisational culture and avoid the pitfalls of email overload.
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🔹 Crisis Communication: We touch on the necessity for a streamlined approach to information dissemination during times of crisis.
This episode is a treasure trove of knowledge for anyone looking to enhance their internal communication strategies and build a stronger, more connected workforce.
Curious to learn more? You can access the full report and gain deeper insights by visiting our show notes at thebigpicturepeople.co.uk, under the podcast tab.
🎧 Tune in, get inspired, and listen to the full interview via this link:
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