Tips to Help You Reboot Your LinkedIn Game
Leanne Calderwood, CMP
LinkedIn™️ and Personal Branding for Introverts💥Create Impact, Not Noise💥 Speaker & Trainer around LinkedIn, Personal Branding and ChatGPT 💥 Speaking at PCMA Convening Leaders Jan 12-15
“Isn’t LinkedIn about finding a job?” 🤔 🤷
If you’re saying this about the platform, you’re not alone. 👋 We all “started” on the platform with that assumption. Then the platform started to change and we weren’t sure what to make of this “professional personal collision of thought leadership and job posting platform.” 😬
It can create some confusion about how to make the best use of our time on the platform! But here's what we’re now seeing on LinkedIn:
💥 There are now 810 Million Users on the platform, from over 200 different countries and is available in 25 different languages!
💥 60% of LinkedIn’s users are between 25 and 34 years old (wait what? 😳)
💥 LinkedIn saw a 55% increase in conversations among connections in 2021- this is where you and I want to be!
💥 4 out of 5 people on LinkedIn “drive business decisions” - you want to find decisions makers? You’re welcome.
💥 40% of B2B marketers surveyed said LinkedIn was the most effective channel for driving high-quality leads.
That former “job searching” platform has now become an incredible vehicle to:
🌟 Serve our clients
🌟 Attract new clients
🌟 Celebrate our successes
🌟 Find inspiration and helpful advice
🌟 Express our professional opinions and attract branding opportunities
🌟 Find new job opportunities (yes, it’s still very much about that!)
So if it’s time to “reboot” your LinkedIn game, start with these tips! 🙌
If it's time for you to reboot your LinkedIn game, dive into the newsletter for quick tips to get you re-started! 📑 📥
Need more tips (and tutorials on how to set yourself up for success?) Download the LinkedIn Reboot Guide and be on your way to engaging BACK on the platform! 😉
Here’s to you finding, and talking to, more business leads through the platform! 🙂 💫
-Leanne
🚀 PS. Do your team members need to see this as well? Please send them this newsletter and link to the Reboot Guide.
🏆 Are you way past the reboot and ready to level up your LinkedIn game? LinkedIn Leads Maximizer group training is taking place this summer. Limited enrollment. Learn more here.
Recommended by LinkedIn
🗓️ Canadian Meetings and Events Expo - August 16-17
CMEE returns to Toronto this summer, bigger and better than ever!!!! 🤩 Local, national and international destinations will be meeting with corporate and association planners from coast to coast to talk business and industry trends!
🚨 Registration for planners is FREE up to July 1st - save your spot at the show here!
🚨 Booth space is selling out quickly! Connect with me or Melissa Arnott ASAP to save your spot!
📣 *NEW* this year!! If you are a partner looking to set yourself apart from the rest of the partners in the room, connect with me about some elevated media and video opportunities to showcase your hotel, destination and other services! 😊
📚 Book of the Week - Free to Focus by Michael Hyatt - this is a re-read for me, but as both of my businesses are getting busier, I’ve had to relearn how to Automate, Delegate, and Eliminate tasks for optimal productivity. Check out Michael Hyatt’s Full Focus multiple leadership and productivity resources here.
📑 Training of the Month - I’m looking for 5 professionals who are trying to close more group business in the meetings, events and hospitality space. 😉
Through a robust 9-week program, we’re going to level up your LinkedIn game and start influencing decision-makers. 🙌
A typical medium-sized 3-day meeting can bring up to $50,000 of revenue to a hotel, and over $100,000 for a destination and their partners. 😲😲
📩 DM me for more info! 📩
Hey friend, did we connect last week at MPI’s #WECSanFrancisco event? 🙂 I met and reconnected with so many incredibly smart and talented individuals! Check out these industry #rockstars and learn how they are working to elevate the #meetings and #events industry:
🌻 The team at MPI and MPI Academy, who pushed the boundaries and created a marque event that should not be missed - Nancy Snowden, Gabby Kalil, Jessie States and Kay Gunn
🔖 *don’t forget to bookmark June 12-15, 2023 for MPI Mexico Caribbean World Education Congress
🌻 The team at Event Design Collective - Roel Frissen, Ruud Janssen, and Anthony Vade - these professionals are making us rethink events and how we communicate about event objectives and goals. Their next CED cohorts are filling up quickly, reach out to them to learn more! 🥳
🌻 Jennifer Beatty, Candace Schierling and Gary Schirmacher with the MPI Foundation - this talented team is raising funds to help #eventprofs get back on their feet, into programs at attending conferences to help elevate their professional career! You can make a donation to the MPI Foundation here. ❤️
Event Planner Advocate | Meeting Broker | Hotel Guru | Procurement Resource
2yFor my network - need to up your LinkedIn game? Here's a guide that can help you get started. Need more direction? Follow Leanne Calderwood, CMP ☕ to get current and stay ahead! 😊
Multi-Award Winning Association Leader | Connector of Ideas and People | Consultant | Author | Speaker | Chartered Director
2yAnother book to add to the reading list. My theme for 2020 was 'Outsource, Automate, and Delegate' and it gave me so much freedom, that I bring it back year-over-year as one of my mantras for the year. A couple years ago I also participated in a Change Maker group led by Nick Gibson, and one of my key takeaways was how important and valuable ($$) my time is, and how much I'm willing to spend to keep it free to do value driven work.