Top 15 Programmatic Advertising Experts You Should Be Following on LinkedIn

Get ready to supercharge your programmatic advertising knowledge! Here’s your all-access pass to 15 of the most influential voices in the industry, redefining the future of adtech on LinkedIn. From CEOs of groundbreaking companies to heads of programmatic at global giants, each of these experts brings unique insights and strategies that make them essential follows for anyone serious about digital marketing. Dive in and see how they’re transforming the landscape of programmatic advertising!

1. Jeff Green

• Position: CEO of The Trade Desk
• Specialty: Jeff provides thought leadership on programmatic advertising, emphasizing transparency, audience data, and privacy.
• Followers: 38K+
• LinkedIn

2. Brian O'Kelley

• Position: Co-founder and CEO of Scope3
• Specialty: Brian O'Kelley is the CEO and co-founder of Scope3, leading the decarbonization of the media and advertising industry, and is a board member of LiveRamp (RAMP). Brian was the co-founder and CEO of AppNexus through its $1.6B sale to AT&T in 2018. He co-founded Waybridge, a supply chain technology company, and served as CTO of Right Media through its successful acquisition by Yahoo.
• Followers: 17K+
• LinkedIn

3. Megan Clarken 

• Position: Chief Executive Officer at Criteo
• Specialty: As CEO at Criteo (NASDAQ: CRTO), Megan lives and breathes her company values of being Open, Impactful, and Together as she leads her team towards achieving the vision of bringing richer experiences to every consumer.
• Followers: 7K+
• LinkedIn

4. Matthew Hogg

• Position: Senior Vice President, Global Business Development & Partnerships at Criteo
• Specialty: Matthew leads the strategy and execution of partnerships across Criteo's global business and product lines. He has over 20 years of experience in the technology, media, online advertising and marketing industry. Successfully built and led global, scaled, high-performing teams that launch and grow new business lines, revenue and improve margins in both hyper growth and turnaround environments. 
• Followers: 7K+
• LinkedIn

5. Oleksii Sakhno

• Position: CEO at Blasto, Programmatic & AdTech Leader
• Specialty: Oleksii is passionate about leading the team at Blasto, a programmatic advertising company. His practical experience has equipped him to approach challenges with creativity and strategic thinking. He has been nominated for AdTech Rising Star by ExchangeWires and Rising Star by European Video Awards.
• Followers: 2K+
• LinkedIn

6. Michael Komasinski

• Position: CEO at Dentsu Americas
• Specialty: Michael serves as the Americas CEO of dentsu, one of the largest advertising and business transformation companies in the world. 
• Followers: 6K+
• LinkedIn

7. Rajeev Goel

• Position: Co-Founder and CEO at PubMatic
• Specialty: Rajeev co-founded PubMatic in 2006, based on the belief that publishers are underserved from a technology and services perspective, and set out to build a software company focused on publishers. Under his leadership, the company has grown and matured into a publicly traded enterprise with more than 600 employees and 14 offices around the world. 
• Followers: 15K+
• LinkedIn

8. Tony Wells

• Position: Board Director at TripleLift, Venture Partner at AZ-VC
• Specialty: A highly accomplished, results-oriented board director and C-suite executive with profit & loss responsibility, as well as wide range of expertise in marketing,business development and strategic alliances with top brands. Extensive achievement in marketing, advertising and corporate communications, including innovative strategy development and program execution. A proven record of product launches, integrated marketing campaigns, and managing diverse work teams across several industries. 
• Followers: 10K+
• LinkedIn

9. Jessica Berger 

• Position: Senior Vice President, Innovation at Publicis Media
• Specialty: Specializing in innovation and strategy, she helps the clients push boundaries across rapidly emerging technologies and platforms, seamlessly transitioning them into what’s next. At Publicis, a global media agency, Jessica oversees various future-forward activations and consumer experiences by leveraging a unique mix of emerging technology and data into actionable insights and direction. 
• Followers: 8K+
• LinkedIn

10. Amer El Hajj 

• Position: Chief Executive Officer, GroupM MENA
• Specialty: As the Chief Executive Officer of GroupM MENA, Amer led the region's largest media investment group, overseeing a diverse portfolio of top agencies and clients. With over two decades of experience in the media industry, he's collaborated with renowned global and local advertisers and publishers.
• Followers: 9K+
• LinkedIn

11. AdTech God

• Position: Founder of AdTechGod (™️), CMO & co-founder Marketecture Media, Inc
• Specialty: The mysterious AdTech God, who prefers to keep the real identity hidden, has an important role in the AdTech world.
• Followers: 14K+
• LinkedIn

12. Paul Gubbins

• Position: VP, Strategic CTV Partnerships at Tubi 
• Specialty: Paul is a seasoned sales and marketing leader with extensive expertise in the programmatic ecosystem, encompassing experience across publishers, DSPs, SSPs, and most recently, a CTV Ad Server. Having held roles in top publicly traded tech companies and Silicon Valley startups, including Publica, IAS, Unruly, PubMatic, Verizon, and Reuters, Paul has a strong background in AdTech, SaaS, and media solutions, leveraging ML and AI to empower clients.Paul is a recognized industry voice, frequently speaking at key events such as Advertising Week and DMEXCO, and contributing regularly to The Drum and New Digital Age. 
• Followers: 19K+
• LinkedIn

13. Michael Barrett

• Position: CEO of Magnite
• Specialty: Michael is known for discussing mergers and acquisitions in adtech, as well as advancements in programmatic advertising.
• Followers: 7K+
• LinkedIn

14. Oleksandr Boldeskul 

• Position: Head of Business Development Manager at Blasto
• Specialty: As a Head of Business Development  at Blasto, Oleksandr helps clients achieve their online marketing goals by providing them with customized solutions and services. He has a fruitful history of working in the advertising and digital marketing industry, with experience in sales, advertising, affiliate networking, and business developing.
• Followers: 23K+
• LinkedIn

15. Anna Jankowska Rowe

• Position: Executive VP of Global Partnerships at RTB House and Adlook, Official Member at Forbes Councils
• Specialty: Anna Jankowska Rowe is a rising star in the AdTech space. Her impressive background, which includes a role at RTB House and being an Official Member at Forbes Councils, has allowed her to gain valuable insights into the industry. Anna's LinkedIn feed is a treasure of the latest AdTech trends and personal stories.
• Followers: 5K+
• LinkedIn

Following these programmatic advertising experts on LinkedIn isn't just about staying informed — it’s about gaining a front-row seat to the evolution of an industry that’s rapidly shaping the future of digital marketing. So, go ahead, connect with these trailblazers, and watch your understanding of programmatic advertising soar to new heights.