TOP 5 PODCASTS OF THE WEEK 05/02

TOP 5 PODCASTS OF THE WEEK 05/02

Welcome to your weekly digest of the top 5 podcasts every marketer should listen to IMMEDIATELY.

Sponsored by Marigold



1) The Marketing Millennials- Marketing Island Redux: Make Your Content POP (with Tracey Wallace of Klaviyo)

If content makes the world go round, then meet the woman who keeps it spinning.

Join host Daniel Murray and Tracey Wallace, Director of Content for Klaviyo and the voice behind Workweek’s Contentment newsletter, to chat about the best ways marketers can boost their content marketing game and repurpose pieces more effectively.

Learn how to increase your speed-to-market, resonate with your audience, and repurpose with more purpose. Tracey reveals her insights on the power of a good webinar and unleashes her juiciest takes on evergreen content, the most effective types of content, and the rookie mistakes companies make when planning their content calendar.

Plus, are webinars the secret weapon your company needs to start using today?

Yes. Yes. AND YES.


Listen on Apple

Listen on Spotify



2) iDigress with Troy Sandidge- Your Expertise Is Expensive & Your Time Is Priceless // Get To The Destination

Do you know the common threads between success and failure in business? It's nothing glorious. It's all about the basics!

In this episode, host Troy Sandidge discuss the realities all successful people face and the fundamentals that lead to successful outcomes. Tune in to hear about the host's journey and lessons learned as the keynote speaker for MarkeTech Conference 2024.


Listen on Apple

Listen on Spotify



3) Renegade Marketers Unite- Tuesday Tips: Get More Out of Your Day

This is a Tuesday Tips episode where you will hear host Drew Neisser, CMOs, and other B2B experts share their hard-earned wisdom and fresh marketing insights in a bitesize format.

Join Drew in welcoming Katrina Klier, Michelle Puleio, Jeff Morgan, and Megan Rainbow on the show and buckle up for an episode packed full of stuff you won't want to miss!


Listen on Apple

Listen on Spotify



4) Do This, NOT That- Call-To-Action SENTENCES?? (Whoa 22% Higher Clicks) and BOWL Haircuts! Ask Us ANYTHING

In this week's "Ask Us ANYTHING" episode, host Jay Schwedelson answers the BIGGEST questions from listeners about marketing tactics. You'll also get tips for improving call-to-action (CTA) buttons in emails and marketing campaigns.

Best Moments:

  • Writing CTAs in the first person leads to 26% higher click-through rates on average
  • Using full sentence CTAs instead of short phrases leads to 22% higher CTR over the last 90 days
  • Examples of upgrading CTAs from phrases to sentences
  • Ideal CTA length is less than 12 words
  • Fictional high schools that Jay would and would not want to attend


Listen on Apple

Listen on Spotify



5) The Girls in Marketing Podcast- Personal Branding: Overrated Or Essential?

In the age of social media influencers and digital networking, the concept of personal branding has become more popular. But is it truly necessary for success, or is it overrated? In this episode, host Olivia Mae Hanlon dives deep into the debate surrounding personal branding and give you our opinions.

Through discussing real-life examples, uncover the truth behind personal branding. Is it an essential tool for success in today's competitive job market, or is it merely a trend?

Discuss points:

  • The trend of personal branding
  • Reason to and reasons not to build a personal brand
  • Good examples of case studies, like Steven Bartlett
  • Our own opinions of personal branding
  • YOUR opinions of personal branding


Listen on Apple

Listen on Spotify




Ok, but who is your ACTUAL ICP??







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