Top 50 Amazon FBA Questions Sellers Ask

Struggling to make sense of Amazon FBA? Let me be your guide in turning confusion into clarity. Here are the top 50 questions I and my team has been asked, along with our expert insights.

Can I Have and Manage Multiple Accounts?

Managing multiple Amazon Seller accounts in 2023 is all about efficiency! While it expands your reach and sales, forget outdated myths like needing a VPN, unique IP addresses, or separate CPUs.

In-depth answer: Expertly Consolidating and Managing Multiple Amazon Seller Accounts

Can I Transfer An Amazon Account?

Despite the common misconception, Amazon's policy allows for the transfer of an account to a new owner under specific conditions, including the creation of a new account by the new owner. This blog post linked below provides factual information on account ownership and control, updating account details, addressing legal matters, transferring inventory, managing multiple accounts, and solutions to problems encountered when buying or selling Amazon accounts.

In-depth answer: How To Transfer An Amazon Account. Can You?

How Do I Update UPC to GS1?

GS1 barcodes are essential for Amazon sellers to avoid non-compliance. Check if UPCs are registered to your brand to prevent issues. Historical UPCs might lack information, risking Amazon action with a 30-day resolution window.

Upgrading to GS1 can be costly and difficult, but necessary. GS1 barcodes are recommended for new products, allowing old UPCs to coexist for 6-12 months without inventory issues.

Detailed Discussion: Should I Update My Amazon UPCs to GS1 Barcodes? [Keep 3 Things in Mind]

How Do I Change My Brand Name?

Three Ways:

Seller Central Help: Search "brand name change" and follow prompts.

Flat File: Delete existing listing (wait 24 hours), then re-list with new brand name.

Seller Support: If needed, contact support with ASIN and explain issue. They might request a product image with the new brand name.

For more crucial brand name change info, watch my video - Brand Name Changes on Amazon Q&A

How Do I Update My Product Title?

For non-Brand Registered sellers, fix stuck titles by either uploading a template with the updated title or contacting Seller Support with your ASIN and explaining the issue (mention you tried updating in Seller Central but it won't change).

Learn more: How to Fix Stuck Titles Bullets and Catalog Attributes on Amazon

Dr. Owais Amin shared some insights on what makes a good product title.

How Do I Increase My Sales?

Add details like keywords or phrases directly to your main product image to highlight benefits.

Detailed Instructions: How to Grow Sales on Amazon FAST!

How Do I Merge Duplicate Listings?

Duplicate listings hurt sales ranking on Amazon. Manufacturers and wholesalers can fix this by merging lower-ranked listings into the highest-ranked ASIN in Seller Central.

Find out more: Should I Merge Duplicate Listings on Amazon? How Do I Merge Duplicate Listings in Seller Central?

What to Do With Products Stuck In Reserve?

If you have inventory stuck in reserve on Amazon, it might be due to a pending order (especially if it's been pending for over 2 months). File a ticket with Amazon to request them to release the item from reserve.

Learn more: Why is My Seller Central Inventory Stuck in Reserved?

How Does Amazon Score My Account Health?

Amazon scores your account health based on a color-coded score ranging from zero to one thousand, which considers various factors such as account activity, policy violations, and performance, and can indicate a risk of deactivation for sellers with low scores.

Find out more here.

How Do I Solve Error 8541?

Amazon Error 8541, also known as the "single matching error", occurs when the product ID provided by a seller matches the product ID of an already established ASIN, causing a conflict with existing product information.

Learn more from our post.

Is using a 3PL worth it for my Amazon business?

Partnering with a 3PL provider can benefit your Amazon business by reducing costs, improving delivery performance, and optimizing operations for efficiency and customer satisfaction, making it a worthwhile consideration if you're struggling to keep up with customer demands or facing logistical challenges.

Check out my previous article where I provided a list of 3PL providers.

How Do Open a New Seller Account

To open a new Amazon Seller Central account, follow these three steps: go to SellerCentral.Amazon.com, fill out legal and bank information, and verify your identity, making sure to have all necessary information ready, including business information, email address, credit card, phone number, tax ID, and state tax ID.

Learn more by reading this post.

How do I Activate Subscribe and Save for my products on Amazon?

To activate Subscribe and Save for your products on Amazon, go to the "Orders" report, click on the "Subscribe and Save" button, and follow the prompts to set up your subscription options, including discounts, targeting, and funding, to start receiving recurring orders from your customers.

Watch this video for more information.

When Should I Start Advertising for Amazon FBA?

Start advertising on Amazon only when your product listing has at least six photos, a video, and a brand store link, and A+ content is filled out, as well as having a Prime badge at FBA, to ensure maximum visibility and conversion rates.

Detailed discussion in this video.

Check out this posts with 5 steps to boost Amazon advertising 10 times by Erwan Boca.

How do I Sell the Same Product with Different ASINs?

You can sell the same product with different ASINs by launching a second ASIN with new packaging, which can help increase sales on Amazon by appealing to different customer segments and maximizing profits.

Discover the process of doing this by reading this post.

How to Rank High in Amazon Search Results?

To rank high in Amazon search results, follow these steps: add a keyword to your main image, adjust your pricing strategy by lowering and then raising your price to increase visibility and conversion rates, and optimize your product listing by using exact match keywords in the title, bullet points, brand story, and product description, as well as using relevant keywords in the generic keyword section.

Watch this video for more information.

Launch A Product As A Variation On The Same ASIN Or As A Brand New ASIN?

It is recommended to launch a new product as a variation on a historically performing well listing for a short time period of 2-4 weeks, running a viral launch and generating buzz, and then breaking the parentage and letting the new listing stand alone if it's newer or better.

Get full details here.

What Might Be Wrong With Our Listing Or Strategy That Is Affecting Our Ranking For A Keyword?

If your listing or strategy is not ranking for a specific keyword despite following all the Amazon SEO best practices, it's likely due to a conversion rate issue, which means you need to focus on optimizing your product's images, customer avatar, and marketing funnel to improve the likelihood of converting browsers into buyers.

Get more insights about this by watching this video.

How To Merge ASINS For Reviews

To merge ASINs for reviews, you need to ensure that the product type and item type categories match within the parentage, and if they don't, you can fix it by uploading a template file with the correct categories, or by filing a ticket with Amazon's Seller Support to request a category change.

More in-depth discussion here.

Should I Avoid Doing A Pet Supplements Brand?

I would recommend starting with a smaller product line and testing the market before investing in a large inventory, and consider focusing on a single size and color combination to begin with, as it's better to start with a smaller, more manageable product line and then scale up as needed.

Here is a video you can watch to know more.

Is Now Still A Good Time To Launch On Amazon?

No, selling on Amazon is an overwhelming and complex process that requires significant time, effort, and expertise, and it's not a passive income opportunity, but rather a challenging and often frustrating experience that can be fraught with mistakes and setbacks.

Here is a video to watch to learn more.

How Does Amazon Re-verification Work?

Amazon re-verification requires sellers to provide additional information about their business and products, including information about their business, identity, a government-issued photo ID, a bank account or credit card statement, and a business license if applicable, in order to maintain a seller's account and prevent account suspension or termination.

Read this post for more details.

How To Unsuspend A Product?

To unsuspend a product, you can take steps to address the compliance issue by researching and understanding the regulations, keeping communication flowing with Amazon, filing an appeal with evidence, and escalating to Jeff@amazon.com if necessary, in order to resolve the issue and protect your product listing.

Read this post to discover more.

Are Gift Card Offers For Product Feedback Allowed In Amazon Inserts?

According to Amazon seller experts, gift card offers for product feedback may not be explicitly allowed in Amazon inserts, but providing incentives like lifetime warranties or promo codes that can be redeemed on Amazon without asking for reviews may be acceptable as long as they are not promoting off-Amazon purchases or reviews.

Watch this video to learn more.

Why Are Previously Approved Product Images Suddenly Flagged As "No Valid Image" And Causing Listing Suppression?

Previously approved product images may be flagged as "no valid image" and cause listing suppression due to image bleed, where the image is not fully contained within the 1500x1500 pixel minimum size requirement, resulting in Amazon's algorithm suppressing the listing from search results.

Full details here.

How Can The Seller Ensure Their Listings With Valid EPA Registration Get Approved By Amazon?

To ensure that your listings with valid EPA registration get approved by Amazon, simply click on the "Edit" product page, go to the "Compliance" section, and hit "Control + F" to search for "Pesticides" or "Pests". Then, click on the "Exemption" dropdown menu and select "EPA Registration Number" to indicate that your product is exempt from pesticide regulations.

Watch this video for more.

What Specific Safety Documentation Is Missing From Our Submissions That Is Preventing Amazon From Approving Our Toy Product?

To deal with hazmat in Amazon's review process, upload an exemption form for products without harmful chemicals, filling out the form with accurate information and indicating that your product does not contain harmful chemicals.

Check this post for more.

Why is my Product’s Price Not Showing On The PDP?

Your product's price is not showing on the PDP because the offered price has fallen below the Minimum Advertised Price (MAP), causing Amazon to hide the price.

Learn more from our blog post.

How To Fix Product Misclassification

To fix product misclassification, file a ticket with Amazon's brand registry, providing a detailed description of the issue, including a picture of the product, and request that the category be changed to the correct one.

Find out more by watching this video.

How To Improve Conversion Rate

Our team has several takes on this.

If you noticed a sudden drop in your conversion rate, don't worry—it's likely due to Amazon's recent addition of mobile view data in the business reports. This inclusion can make it seem like your conversion rate has plummeted, but in reality, it's just showing that mobile conversions aren't as high as desktop ones.

Watch this video to learn more.

If your product has a high click-through rate but low conversion, consider that a 10-20% conversion rate from ads is quite strong. To improve further, optimize your listing, ensure your keywords are aligned, and use keyword research to target long-tail terms for better precision and profitability.

Check out the discussion here.

Adding A+ content to your Amazon listings can significantly boost your conversion rates. For example, at My Amazon Guy, we saw conversion rates triple from 1.2% to 4.11% in just 30 days by implementing A+ content.

This video here will show you more.

Did you know that our CTR main image hack can also improve CVR? Learn about it here.

How To Address Competitor's Review Hijacking

Competitor's review hijacking is a growing issue on Amazon, where rivals post negative reviews to damage your product's reputation. To address this, regularly monitor your reviews for suspicious activity and use Amazon's "Report Abuse" feature to report fraudulent reviews. Additionally, maintain high-quality customer service and actively engage with legitimate reviews to build trust and offset any potential damage from competitor hijacking. Here’s a video to watch to know more.

What is the Risk of Getting Flagged by Amazon for Selling Same Product on Two Accounts

Selling the same product on multiple Amazon Seller Central accounts carries significant risks, including account suspension. Amazon's policy strictly prohibits listing identical items across multiple accounts to prevent unfair competition and manipulation.

Violating this policy can lead to the removal of listings, account deactivation, and the loss of selling privileges. To avoid these risks, ensure that each seller account has unique products and operates under its own tax ID, banking infrastructure, and legal entity. I explained this in detail in this video.

How to Categorize Products

To update a product category on Amazon, you can try using the backend by changing the item type keyword, submitting a support ticket, or utilizing Brand Registry for faster results. If these methods don't work, a full update using a flat file upload may be necessary.

Watch a video to learn more about these techniques and ensure your products are listed in the correct categories.

How Do I Combat Counterfeiters?

Combatting counterfeiters on Amazon involves verifying the threat type, such as unauthorized sellers, hijackers, or counterfeiters. Ensure you have a trademark and report counterfeits through Brand Registry.

Purchase counterfeit products through a personal account and report them to Amazon. Add branding to your main product image to deter counterfeiters, and consider using Amazon Transparency for added protection.

Watch our discussion for detailed strategies to protect your brand from counterfeiters.

How To Fix Error 5665

Are you receiving Error 5665 when uploading a listing on Amazon? This error means Amazon must approve your brand before you can use it. Ensure your brand is registered through Brand Registry or obtain an exception by contacting Seller Support. Provide your brand name, images of the product and packaging, and any relevant batch IDs. For a detailed guide on solving this issue, watch this video.

How To Update Business Ownership Information

Are you changing your legal entity or selling your brand? Updating your business ownership information on Amazon is crucial to ensure compliance and avoid any potential issues. In this video, I'll show you how to easily update your legal entity and tax information in Seller Central. Watch now to learn the simple steps to keep your Amazon account in good standing and avoid any headaches.

Using Prohibited Keywords On Listings

Using prohibited words on Amazon can lead to serious consequences, including listing takedowns, account suspension, and legal issues. To avoid this, it's crucial to:

• Familiarize yourself with Amazon's Prohibited Words List and Content Policy Guidelines
• Regularly scan for prohibited words in your listings
• Use tools that flag prohibited words
• Consult a lawyer if unsure about a word's legality
• Stay up-to-date with policy changes and keyword best practices.
• Read our comprehensive guide on Amazon Keywords And Search Terms.

How To Diagnose Post-Holiday Sales Slump

A sales slump is a period of decline or stagnation in a company's or individual's sales performance. It's characterized by a noticeable reduction in the volume of products or services sold, leading to a corresponding decrease in revenue.

Diagnosing the cause of a sales slump is crucial regardless of season or date, so here’s a video you can watch to know more.

How To Fix Stranded Inventory

Stranded inventory in Amazon is sellable stock stuck in warehouses because it can't be purchased. This happens due to listing issues, discontinued products, or incorrect product information. It costs you money in storage fees, hurts your seller rating, and misses sales.

To fix stranded inventory on Amazon Seller Central, watch this video.

How To Optimize PPC For Product Variations

Optimizing PPC for product variations is important because it allows you to target specific keywords and variations that are most relevant to your customers, increasing the likelihood of conversions and sales.

Optimizing PPC for product variations involves:

• Targeting size-specific keywords for precise matches
• Running broad keyword campaigns for 2-4 weeks to analyze performance of each variation
• Pausing underperforming variations and keeping top-performing ones running
• Continuously testing and adjusting campaigns based on performance data

Check out more details here.

Rejected Brand Registry Enrollment

Amazon has blacklisted certain attorneys, causing brand registry applications to be rejected. To resolve this, remove the attorney from the USPTO and resubmit the application after 48-72 hours. Alternatively, use Amazon's Trademark Accelerator Program, but it costs $1,800-$2,000. Other reasons for rejection include being suspended in Canada, having a lapsed brand registry, or not resolving previous issues with Amazon.

Watch this video where I discussed this topic.

Same Contact Person For Separate Seller Accounts

Master the art of managing multiple Amazon seller accounts without using VPNs or relying on Amazon Seller Support. Our in-depth guide provides the latest strategies to streamline the process, making it easier than ever to keep your accounts in check.

How To Resolve Error 8572

Error 8572: 'UPC codes do not match the products you are trying to list.' Don't let this error hold you back! In this video, learn how to fix the issue by purchasing legitimate GS1 UPC codes and following a simple, step-by-step process. With GS1's Data Hub and Amazon's Seller Support, you'll be able to resolve the error and list your new products without any issues.

Should I Create A Generic Listing Or Enroll In Brand Registry?

Think twice before creating a generic listing! Discover why enrolling in Amazon's Brand Registry is the better choice for sellers, despite the initial hassle. Learn how it can boost your sales, protect your brand, and more. Check out our blog post to find out why going branded is the way to go!

Using Influencers for Reviews on New Listing

Take your new listing to the next level with influencer reviews! Discover how Amazon Influencer program can help you tap into a vast network of experts who can showcase your product to their engaged audience. We can provide you with a database of over 300 influencers, which you can use to reach out to boost your brand's visibility and drive sales.

How To Remove Hijacker From Listing

Have you recently discovered a hijacker on your Amazon listing? Don't let them take over your Buy Box! In this video, we'll show you how to use Amazon's Brand Registry to report and remove these unauthorized sellers. Watch now and learn the step-by-step process to reclaim your brand and protect your sales.

How To Optimize The Title Of Bundled Product

When you bundle multiple products together, it's crucial to optimize the title to maximize visibility, drive sales, and increase customer satisfaction. A well-crafted title can make all the difference in standing out from the competition and attracting potential customers.

In this blog post, we comprehensively tackled how to bundle products, including how to optimize the bundle title.

How To Appeal Brand Registry Removal for Blacklisted Attorney

If your brand registry has been removed due to a blacklisted attorney, don't worry! In this video, I share my personal experience and tips to help you overcome this issue

How To Create A Parentage

Creating parent-child variations on Amazon helps you present your products in a more organized and user-friendly way, which benefits both you and your customers. It streamlines management, improves discoverability, and ultimately leads to a better chance of success on the platform.

The video tutorial shows how to create a parentage in Amazon Seller Central using a template flat file, which allows sellers to group multiple products with the same brand and product type on the same page.

How To Optimize Low-Conversion Listing

Optimize your Amazon listing with these 6 steps: Conduct keyword research, optimize the title, bullet points, and description, add high-quality main and secondary images, create A+ content and brand story, perform competitor research, and monitor your listing's performance using Amazon metrics and analytics tools. For a detailed discussion about these steps, read this blog post from our website.

FBA Labeling Requirements

Accurate and compliant labeling is crucial for Amazon FBA sellers, as it affects product safety, customer trust, and ultimately, your business's success. Understanding Amazon's FBA Labeling Requirements ensures that your products meet Amazon's standards and regulations.

Learn how long a FBA label lasts and the types of FBA labels for selling and shipping to Amazon.

How To Overcome Minimum Advertised Price (MAP) Policy

Amazon's MAP Policy can be challenging for retailers who buy from wholesalers or manufacturers, as it restricts the minimum price you can advertise an item for. To overcome this policy, follow the steps in our LinkedIn post.

How To Optimize PPC Campaigns for Organic Ranking

Boosting organic rankings is a crucial goal for Amazon sellers. To overcome the challenges of ranking in the 20-50 keyword range, consider the following expert advice. Identify the primary factors hindering your progress: low sales volume and low conversion rates. To maximize organic rankings, focus on increasing sales volume and improving conversion rates. Learn about the comprehensive approach by reading this post.

• Product Research Strategies for FBA Business

In an Amazon FBA business, product research is the foundation of success. Without it, sellers risk investing in products that fail to sell, wasting valuable time and resources. Product research helps you:

• Identify profitable products: By analyzing sales data, competition, and trends, you can find products with high demand and low competition, increasing your chances of making a profit.
• Avoid overstocking: Researching products helps you determine the right quantity to order, avoiding the risk of overstocking and wasting inventory.
• Optimize product listings: Researching products enables you to create high-quality listings that connect with customers, improving conversions and sales.
• Stay ahead of the competition: By staying up-to-date with market trends and consumer preferences, you can adapt your product line to meet changing demands and outcompete rivals.
• Reduce returns and refunds: Accurate research helps you avoid selling products that are prone to returns or have high refund rates, saving you time and money.

For the strategies on how to research products to sell on Amazon, read this blog post.

How To Become An Amazon FBA Expert?

• Understand account setup, listing, FBA, customer service, and policies.
• Identify profitable products through market trends, competitor analysis, and selection strategies.
• Craft compelling titles, descriptions, and bullet points with relevant keywords. Use high-quality images and A+ Content.
• Understand forecasting, replenishment, and storage fees to optimize FBA.
• Capitalize on tools like Sponsored Products and Brands to reach a wider audience.
• Follow Amazon announcements, industry blogs, and communities to stay informed.
• Explore product bundling, promotions, and Amazon Vine reviews.
• Analyze sales data, reviews, and campaign metrics to optimize your Amazon strategy.
• Showcase success stories with data-driven results and network with other sellers.