Top 6 Beauty Influencers in London You Should Follow - Raheem Dad
Top 6 Beauty Influencers in London You Should Follow
It doesn’t come as a surprise that the digital times of today have forced an unprecedented change in the realms of fashion and beauty. Gone are the days when we knew about the latest beauty trends from fashion magazines or a few TV shows that dazzled in our memories for a long time. The beauty events that told us what’s ‘IN’ and what’s ‘OUT’ how to dress and glamorize yourself for a special occasion etc. were few and far between.
Times have changed drastically and fortunately for the better. With the rise of social media channels and people following their idols, the war of becoming a beauty influencer is on the rise, and this is a win-win situation for all parties involved; brands, influencers as well as followers. Be it brands or fashion influencers, everybody is benefitting from the hunger of people wanting to know more about new and trendy shades, prints, looks, and many more.
And the reality is, it has become extremely easy to find fashion icons/influencers and whatever you want to know regarding fashion and beauty. Just scroll your mobile screen, and you will find out hundreds and thousands of things related to your queries like images on Instagram or adequately thought out videos on YouTube.
Let’s now move on the business end of this blog, without wasting much time, where I have enlisted top beauty influencers whose main focus is beauty. Following these influencers could be the solution to all your queries, confusion, and an unsettling sense of fashion.
Huda Kattan
Huda Kattan was a finance expert who got tired of managing accounts etc. and decided to try her luck in beauty and makeup blog. Huda turned out to be extremely fortunate as today she is one of the top influencers in the beauty industry. Kattan came with an idea of her own beauty and cosmetics line with the name of Huda Beauty.
Her beauty brand came to limelight quite early and became a household name, and women fell head over heels for it. Since then, Huda has been in the limelight as Vogue named her the “Woman of the year 2019”. Huda also has her own Internet reality show by the name of Huda Boss.
The Dubai Based businesswoman and influencer has 41.8 million followers on Instagram and 3.86 million subscribers on YouTube.
Thuy Le
Thuy Le is famous all over the world for her influential and diverse content that includes makeup tutorials and what to wear. Her cheeky tutorial videos and honest product reviews allow here to have 2 million Instagram followers and 435K YouTube subscribers.
This London based influencer is able to hit two birds with one stone as not only engages and enlightens her followers but is also able to drive high EMV for various brands. Thuy’s established position in the beauty industry is eminent from the fact that her most mentioned brand, Huda Beauty, rose to the position of UK’s top beauty brand.
From a total of $131.4M EMV accumulated for Huda Beauty between January to July 2019, the influential female blogger was able to drive $5.1M. Her loyalty to the brand saw Huda Beauty tasting huge success in the year 2019.
CC Clarke
CC Clarke is an accomplished and multi-talented influencer, who is an inspiration for many. Her diverse content shows here authenticity in different genres of life like music, songwriting, business, and more. CC’s most mentioned brand is Fenty, owned by a leading and inspirational singer and songwriter, Rihanna.
CC was able to muster a whopping $2. 3M EMV for Fenty Beauty as in her posts, she constantly emphasized Gloss Bomb Universal Lip Luminizer and the Stunna Lip Paint. After seeing CC’s passion and liking for their products, Fenty Beauty formally invited her to a special event and to meet Rihanna, the owner of Fenty. CC mentioned this experience in her content as the “best night of my life.”
Currently, her Instagram account, ccclarkebeauty, has 2.1m followers.
Nikki Patel
This self-proclaimed foodie has turned herself into a beauty influencer via her killer contour game. Having 720K followers on Insta and 215K subscribers on YouTube, Nikki is quite open about her glow and regularly posts stuff on how to replicate her glow. Her constant and impactful presence on Instagram enabled her to emerge as Huda Beauty’s leading EMV driver. She mustered $7.2M from Jan to Aug 2019.
She mentioned Huda Beauty’s offerings like Easy Bake Loose Powder and Tantour contour and bronzer cream in 211 posts. Apart from this, she is also a strong advocate of Kiehl’s products like Midnight Recovery Botanical Cleansing Oil in her content. Nikki generated $2.6M EMV for Kiehl and mentioned them in 77 posts.
James Charles
James Charles, when he was 17, became the first male ambassador for Cover Girl. This achievement wasn’t enough for him as a few years later, he turned out to be a self-taught makeup artist having 16 million followers on Insta and 17million subscribers on YouTube.
It was 2017 when Charles represented MarcoMarco’s Six ½ collections at the Los Angeles Fashion week. He came up with his eyeshadow palette and featured in an Iggy Azalea video. He also did the makeup for it. The presence of a male at the forefront of the female-dominated industry is like a breath of fresh air. Follow James to know more about his artistic and creative taste.
Tracy Kiss
Tracy Kiss hails from Southern England and is famous for her natural lifestyle. Her way of living is quite natural as she is a vegan and believes in living an adventurous and active lifestyle. She motivates others to live a well-managed and happy life. Being an avid believer in bodybuilding, Tracy’s multi-talent attributes allow her to be known as a journalist, marketer, model, presenter, blogger, and a motivational personality.
Tracy has amassed 392K followers on Instagram, but her presence on YouTube hasn’t been justified by 34K subscribers. By following her, you will get hands-on loads of info on diverse topics related to beauty and others.
Conclusion
These were the top 6 beauty influencers that I wanted you to follow. You must have your ideals, and we may not be on the same page when it comes to following motivational personalities in the beauty industry. If you would like me to know about your favorite influential people in the beauty regime, do let me know in the comments.