From Canada 🍁, with love : Transparency or Chaos? The Challenges of 2025

As 2025 begins under the shadow of the climate emergency, Canada is stepping up as a key player with exemplary regulatory measures such as Bill C-59. These regulations go beyond national boundaries, setting a standard of best practices for building a more sustainable and responsible economy.

The greenwashing test, which I invite you to explore, offers an opportunity to rethink our standards, protect consumers, and strengthen the credibility of brands genuinely striving for positive impact.

The devastating wildfires in Los Angeles starkly illustrate the immediate effects of climate change.

In this context, dialogue and collaboration, as highlighted by Dominique Anglade and Luciano Barin Cruz, remain essential to overcoming divisions and moving forward.

Finally, concrete initiatives, like those explored in Redefining Waste, show us that it’s possible to transform our everyday practices for a more sustainable future.

It is with this mix of rigour and hope that I invite you to dive into this newsletter. If 2025 is a pivotal year, it is also a unique opportunity to change our trajectory.

Marie, a proud Canadian citizen

Test Your Knowledge on Greenwashing and Bill C-59

Bill C-59 introduces new transparency rules to tackle greenwashing in Canada. Whether you are a business or a consumer, these standards should become a universal reference. This interactive test helps you assess your understanding of the issues and identify misleading practices.

Take the Test

2024: The Year We Surpassed 1.5°C and Its Consequences

The devastating wildfires in Los Angeles are just one example of the climate disasters that defined 2024. Surpassing the symbolic threshold of 1.5°C, 2025 emerges as a critical year for action. These events remind us that the climate crisis is real, and every action counts in mitigating its future impacts.

Read the BBC Analysis

Dialogue to Build Sustainable Solutions

In a world where climate and social crises are intensifying, Dominique Anglade, Ing., MBA, ICD.D and Luciano Barin Cruz emphasize the importance of constructive dialogue to find solutions. Their opinion piece invites us to move beyond divisions and build effective, lasting collaborations.

Read the Opinion Piece

Redefining Waste: A Quiet but Powerful Revolution

What if waste could become an opportunity? This article explores how quiet yet impactful innovations are transforming everyday products to reduce their impact. A silent revolution that could redefine our relationship with resources and sustainability.

Thank you for your loyalty, and see you next week for another dose of inspiration and analysis.