Turn Challenges Into Opportunities

Negative headlines are dominating the media: active housing listings are at an all-time low, nationwide interest rates are up almost 2%, and we are on our way to another economic recession. 

While there is truth behind many of the headlines and challenges of today’s housing market, how we choose to internalize that information will be what sets us apart as mortgage advisors.  

With every challenge, there is an opportunity. An opportunity to educate, to create additional relationships with past clients and referrals partners, and to explain how to weather this housing market storm and come out on top. It all depends how we let these challenges control our energy. 

We can use our mindsets, our habits, and our systems to be proactive throughout our day. There are two areas specifically I always check in with myself on to see how I can improve.  

1. Am I starting my day off with something that inspires me and puts me into a peak state?  

If you start off every day by checking out the negative news, going directly into email and not taking time for yourself, you will spend the rest of the day being REACTIVE instead of PROACTIVE.  

My first challenge to you is to control your mornings. Control the first hour or two of your day and invest in your body, your mind, and your spirit. I promise you the rest of your day will be completely different, and you will see the opportunities in each of those challenges.  

1. Am I regularly connecting with my past clients and referral partners?  

Take a look into your CRM and really analyze your past client database. The mortgage and real estate industry has been transaction focused for too long. The way to succeed in your business today is by adding value to your past clients and referral partners long after they have done a transaction with you. 

Invest in tools like HomeBot and Sales Boomerang that allow you to monitor the equity your past clients have in their homes so you can advise them on how to use it properly. Set up weekly, monthly, and yearly email campaigns and call reminders so you can share practical advice they can use to build wealth through homeownership.  

Schedule time with your referral partners to show them how you connect with and advise their clients. Show them that you are invested in helping their clients make the best decisions in every aspect of their homeownership journey.  

This is the time to be pushing forward, not bracing back. Take control of your day and choose your mindset. If you are only seeing the challenges in today’s market and allowing the negative news to dictate your energetic frequency, you won’t be able to have a positive impact on those you touch and build the business you deserve to build. Use that energy to invest your extra time into your past client database and agent partnerships because they are what will keep you rolling and growing.  

Get out there and find the opportunity in every challenge!