Unveiling the UEFA Women’s EURO 2025 Match Ball: Meet the Team & Technology
Enter KONEKTIS – the official match ball for the UEFA Women’s EURO 2025™. Named after the Esperanto word for “connected,” KONEKTIS not only honors the host nation Switzerland, but also brings cutting-edge technology to the pitch with its integrated ‘Connected Ball Technology.’
And it’s this technology that enables refs and football officials to track ball movement in real-time.
Under The Tongue: The Boot that Changed the Game Forever
Presenting Under The Tongue—a feature-length documentary exploring the legendary adidas Predator football boot.
Produced by SoccerBible, Under The Tongue unveils the journey of Craig Johnston’s groundbreaking design, the boots’ impact on adidas, and its place in football history worn by the legends of the game.
▶️ Hit play to watch the full documentary.
Discover the Story Behind the ADIDAS Z.N.E. Relaunch
"It’s about more than just apparel. We designed every detail with purpose—the zippers, the stripes, everything. But what matters most is how ADIDAS Z.N.E. connects people. That’s the real story.” Anna Sinn, VP of Design
Take a behind-the-scenes look at the teamwork, challenges, and vision that brought the new ADIDAS Z.N.E. to life.
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Project Young Phoenix: Empowering Talented Girl Footballers from Western China
Hands up if you love football?! While the beautiful game is loved across the globe, for many, it remains less accessible. In China, girls – particularly those from remote regions – often lack the opportunities to get into football.
We teamed up with the General Administration of Sports of China, the China Football Development Foundation, and FC Bayern Munich, to launch the Project Young Phoenix.
Welcome to the Swap Shop: Bringing a Thrift Shop to Our adidas HQ
Have you ever wanted to leave behind a legacy greater than yourself? Discover how a group of former interns founded the Swap Shop, a sustainable thrift store concept for adidas employees, born out of a shared passion for making a difference.
Sans-emploi chez Ecole Lybre Saint-Quentin
4dYes, UEFA and adidas have unveiled the official match ball for the UEFA Women’s EURO 2025, named KONEKTIS! 🌟 Here are some key highlights about the KONEKTIS ball: Connected Ball Technology: For the first time in a Women’s EURO, the ball features adidas Connected Ball Technology, which sends precise ball data to video match officials in real time. This helps make faster and more accurate officiating decisions. Design: Inspired by the mountainous landscape of Switzerland, the ball has a pearlescent background with striking jagged-edged block patterns in red, blue, purple, orange, and green accents. These colors and patterns reflect the silhouette of the Alps. Technology: The ball includes a suspension system with a 500Hz inertial measurement unit (IMU) motion sensor, providing unprecedented insight into every element of the ball’s movement. This technology helps VAR officials identify each individual touch of the ball, reducing time spent resolving handball and penalty incidents.🎂😍💎🤳🤞💋🎉👌💍🐱👤🎁£$
Behind-the-scenes? More like behind-the-dreams.
Hassan at Marco, Inc.
6dLa réussite appartient à tout le monde. C'est au travail d'équipe qu'en revient le mérite. « Aucun de nous ne sait ce que nous savons tous, ensemble. », Euripide. « Se réunir est un début, rester ensemble est un progrès, travailler ensemble est la réussite. »
ETL,AI
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ETL,AI
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