Vitality of communication in an epidemic emergency.

While the world health organisation has declared Coronavirus as a public health emergency for international concern (PHEIC), Australia on the other hand is dealing with the worst bushfire emergency in a decade.  

Both emergencies have wide range of impacts on life. The devastation of wild life and forests to human lives lost.

 The impact of coronavirus has almost reached 10000 impacted and 213 deaths. The cases have been reported in nearly two dozen other countries making it a global health emergency. 

The bushfires in Australia on the other hand have claimed a billion wildlife losses, 10 million hectares, over 2000 homes and 30 lives.

Though it’s not humanly possible to prevent all emergencies of such nature but The power of robust communication will play its part in both cases to minimise the loss. 

The need for real-time communication is so vital to make a well-informed decision. Both global and local Emergency management organisations have a huge task on hand to prevent or minimise the impact on life but communication channels have a role to play to build real time availability of information.

 Google has taken initiative in raising the bar for google communication but tech giants can add a lot more value to existing communication system with provided guidance from emergency management organisations.

 A hand in hand approach to build a communication model is the lesson learnt from these epidemic emergencies. A broader approach at global level is required to build a comprehensive real time communication solution.