Wake-up call
Unlocking the secrets of how better sleep can lead to safer roads
"Imagine this scenario," says Dr. Matthew Walker, a renowned sleep expert and professor of Neuroscience and Psychology at the University of California, Berkeley. "Two taxis show up. One driver has a 30% higher likelihood of getting into a crash due to being sleep-deprived. Which would you choose? The answer is obvious, but that's the position we put ourselves in when we neglect our sleep."
Walker and Nissan senior manager Dr. Lucian Gheorghe, who leads Nissan's Brain to Performance program, are collaborating to analyze drowsy driving and identify solutions for the future.
Risks on the road
According to the National Sleep Foundation, around 100,000 crashes per year in the U.S. are reported to involve drowsy drivers, leading to an estimated 71,000 injuries and over $12.5 million in damages*.
To expand on his taxi metaphor, Walker referenced a AAA Foundation for Traffic Safety study** revealing a non-linear correlation between sleep hours and crash risk.
Compared to drivers who had slept for at least seven hours in the past 24 hours, drivers who reported they had slept:
And yet, the simplest solution is within everyone's grasp.
"Sleep is probably the greatest legal performance enhancer not enough people are using," said Walker.
What can we do?
The average healthy adult should aim for seven to nine hours of sleep each night, according to Walker.
"If I was going to offer you one suggestion for improved sleep, it is regularity," he said. "By going to bed and waking up at the same time, you will anchor your sleep, and improve the quantity and the quality of that sleep."
Here are some other simple ways you can take action:
Nissan's research into the brain and performance
Nissan's focus on improving driving performance extends to the driver's waking hours. Collaborating with the Nissan Formula E team and non-professional drivers, Nissan's Brain to Performance program aims to improve cognitive focus, reaction times and even decision-making abilities through targeted brain stimulation.
"If I can find a method to make very good drivers a tiny bit better, then I've got a good chance to help average drivers become better, too," said Gheorghe, Nissan senior manager of User Experience Innovation.
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The program has shown impressive results, with participants performing 50% faster and learning racing circuits 50% quicker than a control group.
"There's a clear analogy between muscle changes and brain structure changes," said Gheorghe. "Perform the same task time and again, and certain paths develop in our brains."
Consistency is the key, resonating in both performance training during the day and when the time to sleep arrives at night.
"Regularity will feed your brain those signals of consistency," said Walker, who has a passion for motorsports and has worked with racing professionals at the highest levels of competition. "The brain will respond by producing the greatest quantity and quality of sleep."
It should come as no surprise that those who took part in the Brain to Performance program also slept better.
And when they slept better, "they performed better because they can concentrate for longer periods of time," said Gheorghe.
Improving drivers' cognitive performance is a top priority of Nissan's future research. Gheorghe envisions a future where Nissan dealerships offer brain-training programs, creating better drivers for safer roads.
"I wouldn't be surprised if in a few years, you come to the Nissan dealership to have your car checked, and instead of reading a magazine while you wait you take part in a highly accelerated brain-training training program," said Gheorghe. "Then you go home with a better car, as a better driver, and you sleep better at night – all of which can combine to create safer roads for everyone."
Both researchers agree that the value of a good night's rest simply cannot be overstated to ensure safer roads and enhanced driver performance.
"Sleep is not a cost," said Walker. "It's an investment."
Watch video interviews with Dr. Walker on USA.NissanStories.com.
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