What does it take to rewrite the future of an industry? Strategy

Imagine turning an oil and gas company into a global green energy leader. Impossible? Think again.

Strategy isn’t about today—it’s about envisioning the future and making choices now to shape it.

Too many companies focus on surviving today instead of thriving tomorrow.

Strategy empowers bold decisions that create purpose and drive growth.

Ørsted transformed from fossil fuels to green energy with one clear decision: embrace a sustainable future. Renaming itself after Hans Christian Ørsted symbolized this purpose. The result? A 63% cost reduction in offshore wind and industry leadership in the U.K. and U.S. (Info Credit - Innosight)

1. Clear vision: From black to green energy.
2. Purpose alignment: Renamed with intent.
3. Bold execution: Pioneered offshore wind globally.

Strategy isn’t just a plan; it’s a commitment to transformative choices.

What bold choice can your company make today? Let’s discuss. Share your thoughts or follow me for more.