What Get a Grip Teaches B2B Companies About Entrepreneurship

Have you heard of the Entrepreneurial Operating System® or EOS? It’s a collection of concepts and tools that help entrepreneurs get the most out of their businesses by resolving issues and regaining focus to fuel long-term growth and success. As a B2B marketing agency, Sagefrog believes in and follows the framework of this entrepreneurial system, constantly seeking new ways to foster a conducive work environment and propel business forward.

The founder of EOS, Gino Wickman, has written many books that provide secrets for taking business to the next level. Get a Grip, by Gino Wickman and Mike Paton, is an entrepreneurial fable that follows one company’s journey through EOS. Swan Services, the company, is run by frustrated owners Eileen Sharp and Vic Hightower. The business sees growth over the years but recently approached a sales plateau that revealed various weaknesses within the company, such as people pointing fingers, sales-marketing misalignment, no established short- or long-term goals, and a work-life imbalance. There are plenty of meetings to get Swan Services back on track, but nothing ever works…until EOS.

At Sagefrog, our mission is to accelerate your success. We do this through brand building and integrated marketing, but we have also experienced, first-hand, the power of EOS and the lessons it teaches B2B companies to work and live by. Dedicated to accelerating your company’s success, we’re sharing the lessons with you here—focus, transparency, accountability, and commitment. Read on to learn more.

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