Whelp I screwed up! #011
Well, kinda...
I started Bare Markets LinkedIn page thinking I could transfer my email newsletter there. Yet, little did I know that LinkedIn company pages don't allow newsletters, so they just show up as normal articles.
So, for now, the Bare Markets Social Media content pages (LinkedIn, Instagram, and hopefully Twitter and TikTok soon) will just be daily news content. The weekly newsletter will still be posted on my page for the time being until we figure out the website and email newsletter client.
✨ Alsooooo, we'll also be starting a couple of new series in the next few weeks, such as:
If you know anyone that is perfectly suited for us to interview for this content, please please pleaseee drop me a DM.
So if you want a chance to get exposure to people in the industry and create entertaining tech-related content, join the team!
👩🚒👩🚒👩🚒 Link to join the team 🔥🔥🔥
Also....
🔗 Link to Bare Markets (We promise to bring you only the best content, I swear)
As for now, I've got an action-packed newsletter in store for you guys, stick with us.
🇵🇭 Philippines
💰 Philippine e-commerce aggregator nets $1.3m in pre-seed money
Do you have a successful DTC e-commerce brand that does USD10,000 a month? If you do and are willing to scale it, here’s who you should contact.
Armada Brands, a Philippines-based eCommerce aggregator, invests in and helps scale online-first direct-to-consumer brands within Southeast Asia. The criteria are that your business hit its US$10,000 monthly revenue threshold.
They have just raised US$1.3 million in a pre-seed round led by M Venture Partners and Foxmont Capital Partners, with Antler and Sketchnote participating.
Aside from funding, the aggregator also provides brands with commercial management and operations support. This includes stuff like marketing, fulfillment, and customer service. 👔
Andreas Hufnagi and Gelo Torres founded the firm in 2021. The latest funds will go toward more investments in brands and strengthen its eCommerce support team.
🌎 Worldwide
⚔️ SHEIN DOMINATION
Honestly, who hasn't heard of Shein at this point? As a TikTok addicted Gen Z, I can't doubt Shein's influence over TikTok influencers. From parading their haul videos to fashion giveaways, they truly have mastered the art of influencer marketing.
Here's a quick rundown of what Shein is and why we're talking about them for the misinformed. Founded 14 years ago, Shein is an online-only behemoth of a marketplace that focuses on cheap clothes, beauty, and lifestyle products.
🤔 So why are we talking about them?
Shein is in talks with General Atlantic for a new funding round of 1 billion dollars that could potentially value the company at about $100 billion. It would place Shein third amongst the most valuable startups globally after ByteDance Ltd (Tiktok) and SpaceX.
Better yet, Shein is also dominating in the fast fashion category. No longer are Zara and H&M the number 1 when Shein’s valuation actually tops both of them combined.
⚡ So how does Shein differentiate from the rest, and how are they winning?
📊 Data Driven - You must understand that Shein is not just some dumb fashion shop churning out new products daily. The secret is in the way they operate. The company is purely data-driven, and it tests out a great variety of cheap clothes in small batches. If the data shows that something is selling well, it quickly places more orders with these suppliers to sell even more. This demand-driven approach allows Shein to maintain low inventory costs compared to fashion giants like H&M and Zara, which are forced to have huge inventories of clothes.
🇨🇳 Supply Chain Master - Being a Chinese company, they also have the supply chain wholly under their thumb. With a vast network of extremely efficient workshops in Guangzhou, the company can directly churn out clothes and ship them to the consumers.
🚢 Custom Leeways - Shein also took advantage of the new customs rules in the U.S., which were set for the small businesses' advantage. By shipping their products in small batches, the company could skip paying import taxes and enter the U.S. with no duty and faster border clearance.
Recommended by LinkedIn
🇸🇬 Singapore
👪 theAsianparent gets funded!
TheAsianparent is Southeast Asia’s largest content and community platform for parents. It serves as a to-go-to site for all things parenting and aids parents in situations where it seems unsolvable.
📊 Impressive Stats
Having never had to search this website, I was shocked at how much a baby online community was making. But after further contemplation, it makes sense that it has such traction as the parent market is constantly growing with everyone being a potential parent given the right circumstances.
📱With its beginnings as an online blog, TheAsianparent has grown to become a social network that serves as an information resource for parents in the region. The Parenting also operates the direct-to-consumer brand Mama’s Choice, which manufactures pregnancy, nursing, baby care, and household products for Asian families.
The Parenting will use the fresh funds to expand its parenting community and direct-to-consumer brand into three additional markets by 2022.
CRC sees the deal as an opportunity to expand in the mom and kids segment, which it sees as a “high-potential market.” The retailer will leverage The Parentinc’s 35 million users through the latter’s content on health, tips for new parents, family planning, child development, and child care.
🇹🇭 Thailand
🏎️ Thailand plans to retain Top Dog status in EV production
Thailand has set its eyes on preserving its status as Southeast Asia's auto production hub. To accomplish this, they have expanded incentives to boost the use of electric vehicles (EVs). The revised measures are "to ensure that our incentives stay relevant in a fast-changing business environment," said the head of the Board of Investment.
🫠 Incentives being laid out:
⚽ What's the Goal?
Thailand is encouraging consumers to shift to EVs, to ensure 30per cent of its total auto production output is EVs by 2030. In the January-March period, overall foreign and Thai investment applications, including for the auto industry, were worth 110.7 billion baht ($3.3 billion).
Among the largest foreign investment pledges are from Taiwan, Japan, and China, rising 29% from last year.
Product of the Day
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