Why Site Speed Matters ?

1. User Experience: A fast-loading website provides a better user experience. Users are more likely to stay on a site that loads quickly and navigate through its pages seamlessly.
2. Bounce Rate: Slow-loading pages can increase your bounce rate, as users may leave your site if it takes too long to load. High bounce rates can negatively impact your SEO rankings.
3. Conversion Rates: Faster websites tend to have higher conversion rates. Speedy page loads can lead to more purchases, sign-ups, or other desired actions.
4. Mobile Friendliness: With the increasing use of mobile devices for browsing, site speed is even more crucial. Mobile users, especially, have little patience for slow-loading sites.

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