Why Upper-Level Candidates Should Have a Personal Website

This week marks a significant milestone for me—I’m retiring from Goodwin Recruiting after more than 11 years as an Independent Contractor Recruiter. While stepping away from recruiting, my commitment to helping businesses and professionals succeed is as strong as ever. My next chapter focuses on building AI-Powered SmartSites, empowering individuals to establish their online brands, including upper-level candidates like you.

If you’re aiming for executive-level roles or transitioning into consulting, coaching, or entrepreneurship, having a personal website link on your resume will elevate your standing. Here’s why:

1. Showcase Your Unique Value Proposition

Your LinkedIn profile and resume are essential, but they have their limits. A personal website gives you space to tell your story like no other platform can. You can:

•    Highlight career achievements.

•    Share case studies or project outcomes.

•    Include testimonials or references.

When hiring managers see a well-crafted website linked on your resume, it sets you apart as a forward-thinking candidate who understands the power of personal branding.

2. Create a Lasting First Impression

Recruiters and decision-makers often review dozens—if not hundreds—of resumes for a single position. By linking your website, you allow them to delve deeper into your skills and accomplishments.

Think of it as your digital portfolio. They’ll see beyond the bullet points and experience a curated presentation of what you bring to the table.

3. Control Your Narrative

Your website is a place where you control the story. While LinkedIn and other platforms have their own layouts and limitations, a personal website gives you complete creative freedom. You can organize your content to highlight your strengths and tailor it for your desired audience, whether a hiring manager, a potential client, or a board of directors.

4. Expand Your Professional Opportunities

Even if you’re not actively job hunting, a personal website can open doors:

•    Consulting gigs: Showcase your expertise and attract clients.

•    Speaking engagements: Position yourself as a thought leader in your industry.

•    Networking opportunities: People who visit your site may see areas where you align.

In today’s digital world, being searchable and having a professional online presence is key to standing out.

5. Demonstrate Your Tech Savviness

Upper-level candidates are often expected to be comfortable with modern tools and technologies. A professional website signals that you’re not only tech-savvy but also proactive about managing your personal brand.

How to Get Started

Creating a personal website doesn’t have to be daunting or expensive. At AI-Powered SmartSites, I specialize in helping candidates like you establish an online presence that reflects your unique strengths. For just $349, you can have a one-page Done-For-You website tailored to your goals. Additional pages can be economically added, like a blog page for $100. I can even write blogs for you.

Your site could include:

•    A professional bio.

•    A portfolio of accomplishments.

•    Contact information for easy networking.

 Take the Leap

If you’re ready to stand out in today’s competitive market, linking a personal website on your resume is a strategic move that shows initiative, creativity, and a commitment to excellence.

Let’s work together to build your online brand and take your career to new heights.

👉 Learn more here: AI-Powered SmartSites

As I step into this next chapter, I’m excited to continue supporting businesses and individuals in achieving their goals. Whether you’re preparing for your next big role or building your own business, I’m here to help you succeed.

For recruiting assistance, check out Goodwin Recruiting, or ask me for a referral to a former colleague who can help you with your job search.

For executive career consulting, check out Browning Associates. Feel free to contact Brittany Fowler, Executive Campaign Manager at Browning Associates. Please let her know how you heard about her.

#PersonalBranding #ExecutiveSearch #CareerGrowth #WebsiteDesign #JimNewcomb