Why writing a book is a stupid idea [in 2024] 📚 – Here is what you should do.

I get it—writing a book feels like the ultimate way to make an impact and establish credibility. I thought the same and wrote 2 books. But the results were not what I expected.

It took me 𝟒.𝟓 𝘆𝗲𝗮𝗿𝘀 (May 2016 - Dec 2020) to write my 1st book, Beat Depression.

In the 1st week, with just 2 posts, I sold 𝟐𝟓𝟎 𝗰𝗼𝗽𝗶𝗲𝘀 @ $𝟏𝟎. ($5 for India, $10 outside India)

Sounds great, right?

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But here’s the catch: I already had an audience of 𝗮𝗯𝗼𝘂𝘁 𝟗𝟎𝟎𝗸 𝗽𝗲𝗼𝗽𝗹𝗲.

What followed was endless management—

- Sending books to 𝟐𝟓𝟎 𝗽𝗲𝗼𝗽𝗹𝗲 📦 (since I was hosting it on my website)

- Constant emails and questions.

This was before we had the amazing automation tools we do now. And I did not have the willpower to rework the tech things.

It suddenly turned into a full-time job!

𝐋𝐞𝐭 𝐮𝐬 𝐬𝐞𝐞, 𝐖𝐡𝐲 𝐏𝐞𝐨𝐩𝐥𝐞 𝐞𝐯𝐞𝐧 𝐖𝐫𝐢𝐭𝐞 𝐁𝐨𝐨𝐤𝐬.

- To create an impact 🌍

- To become a bestseller

- To start a business with a credibility booster

- To be seen as a thought leader or an expert

𝐁𝐮𝐭 here’s the reality: (4 million books were published in 2023 📖 [Source: Tonerbuzz com])

· Around 𝟓𝟎% sell fewer than 12. Can you see that? 50% sells only 12 copies.

· Over 𝟗𝟎% 𝐨𝐟 𝐛𝐨𝐨𝐤𝐬 𝐬𝐞𝐥𝐥 𝐥𝐞𝐬𝐬 𝐭𝐡𝐚𝐧 𝟏,𝟎𝟎𝟎 𝐜𝐨𝐩𝐢𝐞𝐬.

· Remaining sells about 3,000 copies in its lifetime, with less than 500 sold in the 1st year. (Selling over 5,000 copies is considered successful.)

· Only 0.08% of books published annually (U.S.) make the bestseller lists (at least 10,000 copies in the 1st week.)

The harsh reality is only a few books get sold.

I am sure

You don’t want to invest thousands of hours in writing a book and then find out that nobody will even buy it.

Few who will buy (like your mom, friends, or colleagues 👪) won't even read it.

So, the main question is why are you writing and for whom are you writing?

For Mom? For Friends?

Writing a book is easy; making it successful is the real challenge.

𝐁𝐮𝐭 𝐝𝐨𝐧’𝐭 𝐰𝐨𝐫𝐫𝐲. 𝐓𝐡𝐞𝐫𝐞'𝐬 𝐚 𝐛𝐞𝐭𝐭𝐞𝐫, 𝐬𝐦𝐚𝐫𝐭𝐞𝐫 𝐰𝐚𝐲 𝐭𝐨 𝐦𝐚𝐤𝐞 𝐚𝐧 𝐢𝐦𝐩𝐚𝐜𝐭 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐰𝐚𝐬𝐭𝐢𝐧𝐠 𝐲𝐞𝐚𝐫𝐬 𝐰𝐫𝐢𝐭𝐢𝐧𝐠. (keep on reading)

𝐎𝐭𝐡𝐞𝐫 𝐦𝐚𝐢𝐧 𝐫𝐞𝐚𝐬𝐨𝐧𝐬 𝐭𝐨 𝐧𝐨𝐭 𝐰𝐫𝐢𝐭𝐞 𝐚 𝐛𝐨𝐨𝐤:

𝐒𝐞𝐥𝐟-𝐝𝐞𝐜𝐞𝐩𝐭𝐢𝐨𝐧: Writing can give you false hope. You will think that it will change things. But in reality, you will just waste 2-3 years of life and not take action on the things really important.

See, I am not a pessimist; I am a realist. Positive thinking won't help you succeed. It will just keep you sane for some time.

Smart thinking will help you succeed.

I am not a quitter too, who will tell you to quit writing a book?

I’ve also got solutions.

𝐋𝐞𝐭’𝐬 𝐝𝐢𝐯𝐞 𝐢𝐧𝐭𝐨 📝 𝐒𝐭𝐞𝐩𝐬 𝐭𝐨 𝐖𝐫𝐢𝐭𝐞 𝐚 𝐁𝐞𝐬𝐭𝐬𝐞𝐥𝐥𝐞𝐫 (1 million+ copies sold)

Let us look at bestselling authors like:

· James Clear (Atomic Habits)

· Dale Carnegie (How to Win Friends and Influence People)

· Napoleon Hill (Think and Grow Rich)

· Stephen Covey (The 7 Habits of Highly Effective People)

· Napoleon Hill (Think and Grow Rich)

They didn’t just write bestsellers out of nowhere. They spent years building it. Learn from them, do what they did. Build your credibility and expertise first. Then write your 1st book.

𝐀𝐧𝐝 𝐡𝐞𝐫𝐞’𝐬 𝐡𝐨𝐰 𝐭𝐨 𝐛𝐮𝐢𝐥𝐝 𝐭𝐡𝐚𝐭 𝐜𝐫𝐞𝐝𝐢𝐛𝐢𝐥𝐢𝐭𝐲 𝐚𝐧𝐝 𝐞𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞:

𝟏𝘀𝘁 𝘀𝘁𝐞𝐩: 𝐎𝐟𝐟𝐞𝐫 𝟏:𝟏 𝐜𝐨𝐚𝐜𝐡𝐢𝐧𝐠:

Master Your Craft First – Offer 1:1 coaching to learn what your clients actually need and find ways to help them.

𝟐𝐧𝐝 𝘀𝘁𝐞𝐩: 𝐆𝐫𝐨𝐮𝐩 𝐜𝐨𝐚𝐜𝐡𝐢𝐧𝐠:

After mastering individual coaching, Move to group coaching. Now you can help more people, have more impact, earn more money, and have more time for yourself.

I am also sure you want to enjoy your personal life while contributing value.

𝟑𝐫𝐝 𝐬𝐭𝐞𝐩: 𝐂𝐫𝐞𝐚𝐭𝐞 𝐚 𝐂𝐨𝐮𝐫𝐬𝐞:

Now, once you have coached multiple people, you get clarity on what they want, why they fail, and the best way to help them.

Then put them into the course.

Iterate & improve on it. Keep refining your course until people love it, and teach it to at least 𝟓𝟎𝟎+ happy clients.

Then you can be sure of your audience’s pain points and what helps them.

This process will also keep you motivated and bring in revenue 💰. And allow you to invest more time into writing.

Looking back, I wish I had taken this approach sooner. It would have saved me years of frustration.

𝐓𝐚𝐤𝐞𝐚𝐰𝐚𝐲:

Focus on building your business first. Scale your services, and create value. Before you write a book, get to at least $50K/month.

When you’re ready, the book will amplify your impact instead of being just another task on your list.

Look at any bestseller—the work behind it is huge. The book is just a piece of their success, not the whole story.

𝐏𝐒: I’ve created a step-by-step roadmap for my clients to get to $50K/month. If you want it, comment "𝐑𝐨𝐚𝐝𝐦𝐚𝐩" below. I will send it to the 𝐟𝐢𝐫𝐬𝐭 𝟏𝟎 𝐩𝐞𝐨𝐩𝐥𝐞 𝐨𝐧𝐥𝐲. First come, first serve.