You're losing business without even knowing it.
Here's what's happening:
You wake up, check your phone, scroll through social media... same routine as yesterday.
Head to the office, send some generic follow-ups, wait for clients to magically appear... same lackadaisical approach as last year.
Meanwhile, your potential clients are writing you off… if they haven’t completely forgotten about you already.
Why?
Because you’re too comfortable.
Think about it:
When someone's about to make the biggest financial decision in their life…
Do they want:
The agent who says "I've been doing this for 20 years"... but still thinks a 'Just Listed' postcard will cut it in today’s market?
Or do they want:
The agent who's got their sellers' homes on every social platform with dynamic ads targeting qualified buyers...
Here’s the problem:
Most agents confuse experience with excellence.
They think longevity equals value.
Wrong.
Real excellence comes from clarity.
Not from years in the business...
It comes from being crystal clear on how you add value to every client's journey.
And being genuinely focused on serving others.
This is where you pull ahead… from the vast majority of your colleagues.
See most realtors are stuck...
&
The good news is:
It's never been easier to become a top producer.
But here's the part most agents miss:
Becoming a top producer isn’t about ‘working harder'...
It's about existing in a different state of mind altogether.
One where:
Recommended by LinkedIn
and most importantly:
In an industry filled with agents who smell like commission breath.
This is how you grow your business.
Because while other people are:
&
You’re building something different: A business rooted in clarity.
Where all of your actions align with 2 core principles:
&
Because...
In a Post- NAR lawsuit world...
Clients are only choosing realtors who demonstrate real, measurable value.
So the question is:
&
Or
Is going the extra mile too much for you?
Are you the type of realtor who only moves a muscle when they smell a deal…
Important questions to consider ⬆
I'll leave you with that.
Have a great week folks.
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Aiming Up: Real estate success simplified. Your essential 5 minute marketing masterclass (published weekly).