Dr. Augustine Fou

FouAnalytics - "see Fou yourself" with better analytics

View articles by Dr. Augustine Fou

Silly bad guys. You know we can see you with FouAnalytics, right?

Silly bad guys. You know we can see you with…

December 19, 2024

18 likes

It's not "fat thumb" it's "click-jacking" as detected by FouAnalytics

It's not "fat thumb" it's "click-jacking" as…

December 14, 2024

39 likes2 comments

FouAnalytics Case Study: future-proof ad fraud that even outlasts cookies

FouAnalytics Case Study: future-proof ad…

December 11, 2024

35 likes7 comments

Told you so -- "wasting money paying for clicks you would have gotten anyway"

Told you so -- "wasting money paying for…

December 7, 2024

41 likes14 comments

Reducing fraud, waste, and errors reduces their revenues, at odds with your cost-savings

Reducing fraud, waste, and errors reduces…

December 5, 2024

15 likes8 comments

Which KPIs do you use for your programmatic campaigns?

Which KPIs do you use for your programmatic…

December 3, 2024

21 likes11 comments

More outright sham adtech companies will be exposed

More outright sham adtech companies will be…

November 30, 2024

39 likes10 comments

UNTARGETED ads drive the most INCREMENTAL sales

UNTARGETED ads drive the most INCREMENTAL…

November 29, 2024

331 likes89 comments

Beware the "grading their own homework" problem, what to do about it with FouAnalytics

Beware the "grading their own homework"…

November 28, 2024

34 likes4 comments

Don't assume it's human, positively measure for it using FouAnalytics

Don't assume it's human, positively measure…

November 27, 2024

26 likes2 comments

Supply path leakage. How to use FouAnalytics to reduce this leakage

Supply path leakage. How to use FouAnalytics…

November 25, 2024

18 likes9 comments

How cookies have been used to commit ROAS fraud

How cookies have been used to commit ROAS…

November 24, 2024

66 likes11 comments

Rampant gaming of view-through conversions

Rampant gaming of view-through conversions

November 23, 2024

27 likes6 comments

OLV (online video) One advertiser's "oh, f**k" moment seeing FouAnalytics data

OLV (online video) One advertiser's "oh…

November 19, 2024

27 likes

How to commit ad fraud

How to commit ad fraud

November 18, 2024

78 likes5 comments

FouAnalytics exposes overactive Facebook and Google bots on your site

FouAnalytics exposes overactive Facebook and…

November 16, 2024

21 likes3 comments

COMMON SENSE bot detection, but only if you have the right (Fou)Analytics

COMMON SENSE bot detection, but only if you…

November 14, 2024

22 likes3 comments

Havoc with Googlebot, Google Analytics, and Phantom Traffic

Havoc with Googlebot, Google Analytics, and…

November 13, 2024

11 likes4 comments

Hilarious fake clicks on your ads; fake clicks on your sites, shown by FouAnalytics

Hilarious fake clicks on your ads; fake…

November 4, 2024

29 likes6 comments

If you have Google Analytics, do you still need FouAnalytics?

If you have Google Analytics, do you still…

November 3, 2024

28 likes2 comments

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