Paul Maher

Paul Maher

Founder/CEO at Positive and Founder/CEO at Categorical

View articles by Paul Maher

Categories matter more in a downturn

Categories matter more in a downturn

September 3, 2022

4 likes

Free B2B Trendjack advice for the PR-curious

Free B2B Trendjack advice for the PR-curious

June 28, 2022

20 likes5 comments

Tricks of the Trade and the latest best-practices 30 years into B2B Tech PR

Tricks of the Trade and the latest…

May 19, 2022

26 likes

WARNING: These 10 top practical PR best-practices may result in heightened brand awareness

WARNING: These 10 top practical PR…

May 8, 2022

17 likes1 comment

Ukraine - 5 practical steps for PR now

Ukraine - 5 practical steps for PR now

March 5, 2022

16 likes1 comment

Is Europe’s tech startup scene as good as it seems?

Is Europe’s tech startup scene as good as it…

March 26, 2021

13 likes

First day back?

First day back?

January 4, 2021

17 likes

Nervous office returners not Zooming back to work? The Smart Office comes of age

Nervous office returners not Zooming back to…

July 24, 2020

10 likes

Spend your events budget windfall wisely. But, please, no more webinars...

Spend your events budget windfall wisely…

July 10, 2020

7 likes2 comments

Lessons from lockdown

Lessons from lockdown

June 20, 2020

8 likes

‘The new different’. Let the experimentation begin

‘The new different’. Let the experimentation…

June 11, 2020

11 likes

Coming back strong – B2B Tech marketing in the post-pandemic world

Coming back strong – B2B Tech marketing in…

April 8, 2020

4 likes1 comment

Little known fact. My schoolmate was my butler

Little known fact. My schoolmate was my…

January 31, 2020

5 likes2 comments

It's taken a lifetime to learn. Yours in just 22 minutes

It's taken a lifetime to learn. Yours in…

November 5, 2019

7 likes

Your end of summer reading list. TL;DR?

Your end of summer reading list. TL;DR?

October 1, 2019

5 likes1 comment

Winning is addictive – our first 'PR Oscar'​

Winning is addictive – our first 'PR Oscar'​

May 29, 2019

71 likes22 comments

Tech PR’s Fake News - Don’t read this if you love wasting marketing budgets

Tech PR’s Fake News - Don’t read this if you…

January 20, 2019

3 likes

We're busy. Go Away.

We're busy. Go Away.

December 13, 2018

16 likes

VIDEO - Category, Content Shock and Feedback Loops for B2B Tech

VIDEO - Category, Content Shock and Feedback…

July 29, 2018

8 likes2 comments

And the winner of ‘Marketing Strategy of the Year’ is…

And the winner of ‘Marketing Strategy of the…

July 10, 2017

35 likes8 comments

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