Praveen Mishra

Program Manager 2 at Amazon | Ex Cognizant | MBA at SJMSOM - IIT Bombay | BTech (IT) at Kalyani Government Engineering College

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Customer journey maps: Assessing the current performance of marketing and sales process

Customer journey maps: Assessing the current…

July 21, 2022

5 likes

Conjoint analysis: Analyzing optimum pricing and the value of component parts

Conjoint analysis: Analyzing optimum pricing…

September 27, 2021

29 likes

Competitive intelligence: Assessing market strength and weakness

Competitive intelligence: Assessing market…

September 26, 2021

27 likes1 comment

Brand Audit: Improving the strength of the…

September 19, 2021

6 likes

Boston Consulting Group (BCG) matrix: Planning a product portfolio or multiple strategic business units

Boston Consulting Group (BCG) matrix:…

September 18, 2021

44 likes2 comments

Blue ocean strategy: Kick-starting innovation and new product development

Blue ocean strategy: Kick-starting…

August 4, 2021

24 likes4 comments

Benchmarking: Setting targets for business and marketing KPIs

Benchmarking: Setting targets for business…

August 2, 2021

31 likes6 comments

Ansoff matrix: A business model for improving marketing communication

Ansoff matrix: A business model for…

July 14, 2021

29 likes3 comments

AIDA: A business model for improving marketing communications

AIDA: A business model for improving…

July 9, 2021

14 likes7 comments

ADL matrix: Strengthening a product portfolio or a business unit

ADL matrix: Strengthening a product…

June 14, 2021

10 likes2 comments

4 Ps: How to design your marketing mix

4 Ps: How to design your marketing mix

June 8, 2021

10 likes2 comments

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