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Euros and Copa América Are Windows on the World for U.S. Fans
This story appears in Sportico’s Morning Lead newsletter. Click here to sign up and get it delivered straight…
Gannett and OpenSponsorship Announce New Creator Network
News company Gannett and influencer marketing platform OpenSponsorship announced a new tie-up last week that…
Big East Renews With Fox, Lines Up New Rights Deals With NBC, TNT
The Big East Conference has inked a new package of six-year media rights deals, re-upping with lead partner…
Paris 2024 Olympics Ratings Will Be Unprecedented. Literally
In 30 days, NBC Sports will get the ball rolling on what is shaping up to be the first “normal” Summer…
Tatum’s Celebration Spotlights the Business of Iconic Sports Photos
When the final buzzer of the NBA season sounded last Monday, Nathaniel Butler zeroed in as bedlam broke out…
Stanley Cup Final Game 7 Soars With 7.66 Million Viewers
It took around 5,566 more aerial miles than they probably would have preferred, but in securing their first…
Caitlin Clark-Angel Reese Matchup Earns 2.3M Viewers on ESPN
Sunday’s third WNBA installment of Caitlin Clark vs. Angel Reese garnered an audience of 2.3 million viewers…
Oilers Stanley Cup Rally Fuels $12 Million Ad Boost for Disney
In forcing a Game 7 of the Stanley Cup Final on Friday night, the Edmonton Oilers not only put themselves in…
ESPN Seeks More Ratings Gold With Clark-Reese Showdown
[Update: Chicago won Sunday’s game, 88-87, led by Angel Reese’s career-high 25 points and overcoming a…
Yankees, Dodgers Lead MLB’s Ratings Charge on Fox and ESPN
As Major League Baseball approaches the midway point of the 2024 season, a sudden abundance of nationally…
Diamond Sports, Operators Ordered to Divulge Financial Docs
The judge overseeing the Diamond Sports Group bankruptcy case has split the baby on a delicate financial…
Sports Were the Life of the Party for TV. Now They Just Might Kill It.
The state of the pay-TV business is a bit like the winding-down phase of one of those off-campus keggers that…
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Netflix’s new Supacell, which has a 100% on Rotten Tomatoes, shows Marvel how it’s done