This report describes the global market size of Augmented Reality (AR) Beauty Apps from 2019 to 2022 and its CAGR from 2019 to 2023, and also forecasts its market size to the end of 2031 and its expected to grow with a CAGR of 25.5% from 2024 to 2031.
Due to the COVID-19 pandemic and Russia-Ukraine War Influence, the global market for Augmented Reality (AR) Beauty Apps estimated at US $1.63 Billion in the year 2022, is projected to reach a revised size of US $ 1,374.15 Billion by 2031, growing at a CAGR of 25.5% during the forecast period 2024-2031.
Augmented Reality (AR) Beauty Apps refers to renewable and environmentally friendly alternatives to traditional fossil fuels, typically derived from renewable resources such as biomass, biofuels, hydrogen, or synthetic fuels produced through sustainable methods. These fuels aim to reduce greenhouse gas emissions and dependence on finite resources
while promoting sustainability and energy independence.
For geography segment, regional supply, demand, major players, price is presented from 2019 to 2031. This report cover following regions:
North America
Asia-Pacific
Europe
Middle East and Africa
South America
The key countries for each regions are also included such as United States, China, Japan, India, Korea, ASEAN, Germany, France, UK, Italy, Spain, CIS, and Brazil etc.
For competitor segment, the report include global key players of Augmented Reality (AR) Beauty Apps as well as some small players. The information for each competitor include:
Company Profile
Main Business Information
SWOT Analysis
Sales Volume, Revenue, Price and Gross Margin
Market Share
By Technology:
Facial Recognition
AI and Machine Learning
3D Visualization
Real-Time Tracking
In 2023,Augmented Reality (AR) beauty apps leverage several advanced technologies to enhance user experiences. Facial recognition identifies and maps facial features to accurately apply virtual makeup and skincare products. AI and machine learning analyze user data to offer personalized recommendations and improve the app's functionality over time. 3D visualization creates realistic, three-dimensional representations of beauty products, allowing users to view effects from various angles. Real-time tracking ensures that these virtual enhancements remain correctly positioned on the user's face, even as they move, providing a seamless and interactive experience.
By Platform:
Mobile Applications
Web-Based Applications
In-Store Kiosks
In 2023, Augmented Reality (AR) beauty apps are available across multiple platforms, each enhancing user experience in unique ways. Mobile applications provide convenient, on-the-go access, allowing users to try on virtual makeup and skincare products anywhere via their smartphones. Web-based applications offer broader accessibility and seamless integration with e-commerce platforms, enabling users to experiment with beauty products directly from their browsers. In-store kiosks provide an interactive and immersive experience, allowing customers to virtually try on products in real-time while shopping, enhancing the retail experience and aiding in purchase decisions.
By Business Model:
Free Apps
Subscription-Based Apps
One-Time Purchase Apps
Freemium Model
In 2023,Augmented Reality (AR) beauty apps utilize various business models to cater to different user preferences and maximize revenue. Free apps offer basic AR features at no cost, attracting a wide user base while monetizing through advertisements or partnerships. Subscription-based apps provide enhanced features, exclusive content, and regular updates for a recurring fee, ensuring continuous revenue and customer retention. One-time purchase apps allow users to access all features with a single payment, appealing to those who prefer a one-off expense. The freemium model combines free basic services with optional premium features or content available for purchase, balancing broad accessibility with opportunities for monetization.
By Integration:
Standalone Apps
Integrated Apps
Social Media Integration
Augmented Reality (AR) beauty apps are designed with various integration strategies to enhance user engagement. Standalone apps function independently, providing a dedicated platform for users to try virtual beauty products without the need for external software. Integrated apps are built into existing beauty brand or e-commerce platforms, offering seamless AR experiences within the broader shopping or product exploration process. Social media integration enables users to share their AR-enhanced looks directly to platforms like Instagram or Snapchat, promoting social engagement and virality while allowing brands to reach a wider audience through user-generated content.
By Application:
Virtual Try-On
Skincare Analysis
Virtual Beauty Tutorials
Augmented Reality (AR) beauty apps serve various applications to enhance user experience. Virtual try-on features allow users to experiment with different makeup products, hairstyles, and accessories in real-time, helping them visualize how they would look without physically applying the products. Skincare analysis uses AR and AI technologies to assess skin conditions, providing personalized skincare recommendations based on factors like skin type, tone, and issues such as acne or wrinkles. Virtual beauty tutorials offer step-by-step guidance on applying makeup and skincare products, leveraging AR to show real-time overlays on the user's face, making it easier to follow along and achieve desired looks.
By End-User:
Individual Consumers
Beauty Professionals
Retailers and Brands
Augmented Reality (AR) beauty apps cater to a diverse range of end-users, each benefiting differently from the technology. Individual consumers use these apps for personalized virtual try-ons and skincare analyses, enhancing their shopping experience and confidence in purchasing beauty products. Beauty professionals, such as makeup artists and skincare specialists, utilize AR apps to demonstrate techniques and recommend products to clients, improving client engagement and satisfaction. Retailers and brands integrate AR beauty apps into their platforms to provide interactive and immersive shopping experiences, driving sales and enhancing customer loyalty by allowing users to virtually try products before buying.
Company-
ModiFace (acquired by L'Or al)
Perfect Corp.
Meitu
FaceCake Marketing Technologies
GlamScout
YouCam Makeup by Perfect Corp.
Visage Technologies
Mary Kay MirrorMe
Avon Virtual Beauty
Parfait
Please ask for sample pages for full companies list
Base Year: 2023
Historical Data: from 2019 to 2023
Forecast Data: from 2024 to 2031
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TABLE OF CONTENTS
Market Taxonomy
1. Executive Summary
1.1. Market Overview
1.2. Market Analysis and Recommendations
1.3. RA Analysis and Recommendations
2. Market Introduction
2.1. Market Definition
3. Market Background
3.1. Parent/Associated Market Overview
3.1.1.Augmented Reality (AR) Beauty Apps Outlook
3.1.2.Augmented Reality (AR) Beauty Apps Overview
3.2. Effect of Covid-19 Impact
3.3. Macro-Economic Overview
3.3.1. GDP Growth
3.3.2. Retail Industry Growth
3.4. Pricing Analysis
3.5. Challenges related to adoption of Augmented Reality (AR) Beauty Apps
3.6. Regulations of Augmented Reality (AR) Beauty Apps
3.7. Forecast Factors: Relevance and Impact
3.8. Market Dynamics
3.8.1. Drivers
3.8.2. Restraints
3.8.3. Opportunity
3.8.4. Trends
3.8.5. SWOT Analysis
4. Market Forecast
4.1. Market Value Projections
4.2. Market Size Projections
4.3. Y-o-Y Projections
4.4. Absolute Opportunity Analysis
5. Global Augmented Reality (AR) Beauty Apps Value Chain Analysis
5.1.Augmented Reality (AR) Beauty Apps Value Chain
5.1.1. List of Raw Material Suppliers
5.1.2. List of Augmented Reality (AR) Beauty Apps Manufacturer
5.1.3. List of Segment
6. Global Augmented Reality (AR) Beauty Apps Analysis Age Group
6.1. Introduction
6.1.1. Market Value Share Analysis By Technology
6.1.2. Y-o-Y Growth Analysis By Technology
6.2. Historical Market Size (USD Mn) Analysis 2018-2022 By Technology
6.3. Market Attractiveness Analysis Age Group
7. GlobalAugmented Reality (AR) Beauty Apps Analysis By Platform
7.1. Introduction
7.1.1. Market Value Share Analysis By Platform
7.1.2. Y-o-Y Growth Analysis By Platform
7.2. Historical Market Size (USD Mn) Analysis 2018-2022 By Platform
7.3. Market Attractiveness Analysis By Platform
8. Market Structure Analysis
8.1. Market Analysis by Tier of Companies
8.1.1. By Large, Medium, and Small
8.2. Market Concentration
8.2.1. By Top 5 and by Top 10
8.3. Type ion Capacity Share Analysis
8.3.1. By Large, Medium, and Small
8.3.2. By Top 5 and Top 10
8.4. Technology Roadmap
9. Competition Analysis
9.1. Competition Dashboard
9.2. Company Profiles (15 Companies)
9.2.1.ModiFace (acquired by L'Oral)
9.2.1.1. Overview
9.2.1.2. Type Portfolio
9.2.1.3. Financial Overview
9.2.2. XRHealth
9.2.2.1. Overview
9.2.2.2. Type Portfolio
9.2.2.3. Financial Overview
9.2.3. Perfect Corp.
9.2.3.1. Overview
9.2.3.2. Type Portfolio
9.2.3.3. Financial Overview
9.2.4. Meitu
9.2.4.1. Overview
9.2.4.2. Type Portfolio
9.2.4.3. Financial Overview
9.2.5. FaceCake Marketing Technologies
9.2.5.1. Overview
9.2.5.2. Type Portfolio
9.2.5.3. Financial Overview
9.2.6. GlamScout
9.2.6.1. Overview
9.2.6.2. Type Portfolio
9.2.6.3. Financial Overview
9.2.7.YouCam Makeup by Perfect Corp.
9.2.7.1. Overview
9.2.7.2. Type Portfolio
9.2.7.3. Financial Overview
9.2.8.Visage Technologies
9.2.8.1. Overview
9.2.8.2. Type Portfolio
9.2.8.3. Financial Overview
9.2.9. Mary Kay MirrorMe
9.2.9.1. Overview
9.2.9.2. Type Portfolio
9.2.9.3. Financial Overview
9.2.10. Avon Virtual Beauty
9.2.10.1. Overview
9.2.10.2. Type Portfolio
9.2.10.3. Financial Overview
9.2.11. Parfait
9.2.11.1. Overview
9.2.11.2. Type Portfolio
9.2.11.3. Financial Overview
9.2.12. COMPANY12
9.2.12.1. Overview
9.2.12.2. Type Portfolio
9.2.12.3. Financial Overview
9.2.13. COMPANY13
9.2.13.1. Overview
9.2.13.2. Type Portfolio
9.2.13.3. Financial Overview
9.2.14. COMPANY14
9.2.14.1. Overview
9.2.14.2. Type Portfolio
9.2.14.3. Financial Overview
9.2.15. COMPANY15
9.2.15.1. Overview
9.2.15.2. Type Portfolio
9.2.15.3. Financial Overview
10. Global Augmented Reality (AR) Beauty Apps Analysis By Region
10.1. Introduction
10.1.1. Market Value Share Analysis By Region
10.1.2. Y-o-Y Growth Analysis By Region
10.2. Historical Market Size (USD Mn) Analysis 2018-2022 By Region
10.2.1. North America
10.2.2. Middle East and Africa
10.2.3. South America
10.2.4. Asia-Pacific
10.2.5. Others
10.3. Current Market Size (USD Mn) Forecast 2023-2030 By Region
10.3.1. North America
10.3.2. Middle East and Africa
10.3.3. South America
10.3.4. Asia-Pacific
10.3.5. Others
10.4. Market Attractiveness Analysis By Region
11. North America Augmented Reality (AR) Beauty Apps Analysis
11.1. Introduction
11.2. Historical Market Size (USD Mn) Analysis 2018-2022 By Country
11.2.1. U.S.
11.2.2. Canada
11.2.3. Mexico
11.2.4. Rest of North America
11.3. Current Market Size (USD Mn) Forecast 2023-2030 By Country
11.3.1. U.S.
11.3.2. Canada
11.3.3. Mexico
11.3.4. Rest of North America
11.4. Historical Market Size (USD Mn) Analysis 2018-2022 By Technology
11.5. Current Market Size (USD Mn) Forecast 2023-2030 By Technology
11.6. Historical Market Size (USD Mn) Analysis 2018-2022 By Platform
11.7. Current Market Size (USD Mn) Forecast 2023-2030 By Platform
12. South America Augmented Reality (AR) Beauty Apps Analysis
12.1. Introduction
12.2. Regional Pricing Analysis
12.3. Historical Market Size (USD Mn) Analysis 2018-2022 By Country
12.3.1. Brazil
12.3.2. Argentina
12.3.3. Rest of South America
12.4. Current Market Size (USD Mn) Forecast 2023-2030 By Country
12.4.1. Brazil
12.4.2. Argentina
12.4.3. Rest of South America
12.5. Historical Market Size (USD Mn) Analysis 2018-2022 By Technology
12.6. Current Market Size (USD Mn) Forecast 2023-2030 By Technology
12.7. Historical Market Size (USD Mn) Analysis 2018-2022 By Platform
12.8. Current Market Size (USD Mn) Forecast 2023-2030 By Platform
13. Europe Augmented Reality (AR) Beauty Apps Analysis
13.1. Introduction
13.2. Regional Pricing Analysis
13.3. Historical Market Size (USD Mn) Analysis 2018-2022 By Country
13.3.1. Germany
13.3.2. Italy
13.3.3. France
13.3.4. Spain
13.3.5. U.K.
13.3.6. Rest of Europe
13.4. Current Market Size (USD Mn) Forecast 2023-2030 By Country
13.4.1. Germany
13.4.2. Italy
13.4.3. France
13.4.4. Spain
13.4.5. U.K.
13.4.6. Rest of Europe
13.5. Historical Market Size (USD Mn) Analysis 2018-2022 By Technology
13.6. Current Market Size (USD Mn) Forecast 2023-2030 By Technology
13.7. Historical Market Size (USD Mn) Analysis 2018-2022 By Platform
13.8. Current Market Size (USD Mn) Forecast 2023-2030 By Platform
14. Middle East and Africa Augmented Reality (AR) Beauty Apps Analysis
14.1. Introduction
14.2. Regional Pricing Analysis
14.3. Historical Market Size (USD Mn) Analysis 2018-2022 By Country
14.3.1. Saudi Arabia
14.3.2. U.A.E.
14.3.3. South Africa
14.3.4. Turkey
14.3.5. Rest of Middle East and Africa
14.4. Current Market Size (USD Mn) Forecast 2023-2030 By Country
14.4.1. Saudi Arabia
14.4.2. U.A.E.
14.4.3. South Africa
14.4.4. Turkey
14.4.5. Rest of Middle East and Africa
15. Asia-Pacific Augmented Reality (AR) Beauty Apps Analysis
15.1. Introduction
15.2. Regional Pricing Analysis
15.3. Historical Market Size (USD Mn) Analysis 2018-2022 By Country
15.3.1. China
15.3.2. India
15.3.3. Japan
15.3.4. South Korea
15.3.5. Singapore
15.3.6. Australia and New Zealand
15.3.7. Rest of Asia-Pacific
15.4. Current Market Size (USD Mn) Forecast 2023-2030 By Country
15.4.1. China
15.4.2. India
15.4.3. Japan
15.4.4. South Korea
15.4.5. Singapore
15.4.6. Australia and New Zealand
15.4.7. Rest of Asia-Pacific
i. Research Methodology
ii. Assumptions & Acronyms
LIST OF FIGURES
Figure 01: Global Augmented Reality (AR) Beauty Apps, BPS Analysis,By Technology, 2018(H), 2023(E) & 2030(F)
Figure 02: Global Augmented Reality (AR) Beauty Apps, Y-O-Y Growth,By Technology, 2020(A) - 2030(F)
Figure 03: Global Augmented Reality (AR) Beauty Apps Attractiveness Analysis,By Technology (2020)
Figure 04: Global Augmented Reality (AR) Beauty Apps, BPS Analysis, By Platform , 2018(H), 2023(E) & 2030(F)
Figure 05: Global Augmented Reality (AR) Beauty Apps, Y-O-Y Growth, By Platform , 2018(H) - 2030(F)
Figure 06: Global Augmented Reality (AR) Beauty Apps Attractiveness Analysis, By Platform
Figure 07: Global Augmented Reality (AR) Beauty Apps, Value Analysis,By Technology, 2018(H)-2030(F)
Figure 08: Global Augmented Reality (AR) Beauty Apps, Value Analysis, by Material , 2018(H)-2030(F)
Figure 09: Global Augmented Reality (AR) Beauty Apps, BPS Analysis, by Region, 2018(H), 2023(E) & 2030(F)
Figure 10: Global Augmented Reality (AR) Beauty Apps, Y-O-Y Growth, by Region, 2018(H) - 2030(F)
Figure 11: Global Augmented Reality (AR) Beauty Apps Attractiveness Analysis, by Region
Figure 12: North America Augmented Reality (AR) Beauty Apps Value (USD Mn Forecast, 2018 2022
Figure 13: North America Augmented Reality (AR) Beauty Apps Value (USD Mn Forecast, 2023 2030
Figure 14: South America Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, 2018 2022
Figure 15: South America Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, 2023 2030
Figure 16: Europe Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, 2018 2022
Figure 17: Europe Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, 2023 2030
Figure 18: Middle East and Africa Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, 2018 2022
LIST OF TABLES
Table 01: Global Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Technology, 2018(H) 2030(F)
Table 02: Global Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Platform , 2018(H) 2030(F)
Table 03: Global Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Country, 2018(H) 2030(F)
Table 04: North America Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, by Country, 2018(H) 2030(F)
Table 05: North America Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast,By Technology, 2018(H) 2030(F)
Table 06: North America Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Platform , 2018(H) 2030(F)
Table 07: South America Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Country, 2018(H) 2030(F)
Table 08: South America Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast,By Technology, 2018(H) 2030(F)
Table 09: South America Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Platform , 2018(H) 2030(F)
Table 10: Europe Augmented Reality (AR) Beauty Apps Value (USD Mn) and Forecast, by Country, 2018(H) 2030(F)
Table 11: Europe Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Technology, 2018(H) 2030(F)
Table 12: Europe Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Platform EndUser, 2018(H) 2030(F)
Table 13: Middle East and Africa Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Country, 2018(H) 2030(F)
Table 14: Middle East and Africa Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Technology, 2018(H) 2030(F)
Table 15: Middle East and Africa Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Platform , 2018(H) 2030(F)
Table 16: Asia-Pacific Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, by Country, 2018(H) 2030(F)
Table 17: Asia-Pacific Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Technology, 2018(H) 2030(F)
Table 18: Asia-Pacific Augmented Reality (AR) Beauty Apps Value (USD Mn) Forecast, By Platform , 2018(H) 2030(F)
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