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The Best Black Friday Deals and Sales Are Live — Here’s Everything You Need to Know

Black Friday
Us Weekly/Rebecca Perlmutter

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All the months of planning and anticipating are over. Black Friday is happening right now! Retailers have been waiting all year to debut their show-stopping deals. To be fair, sales and deals have been running all month, but the big-time festivities begin this week. It’s just in time for the holidays!

Related: 19 Sneakers to Grab on Sale Ahead of Black Friday — Nike, New Balance and More

Black Friday is your chance to check every name off your list before December, yielding a stress-free holiday season. It’s also the perfect time to secure an item you’ve been eyeing for a while. Whether you’re on the lookout for a brand-new pair of sneakers, a snazzy smart vacuum, a cozy set of sheets or anything in between, there’s a mega-deal with your name on it.

And no, you don’t have to battle the masses at 3 a.m or stand in line for hours on end. The best deals are accessible from the comfort of your couch! Ahead, we gathered all the best Black Friday deals and sales going on right now. Plus, we have an entire FAQ section to answer all your burning Black Friday questions, so don’t be shy — grab a seat and get to scrolling!

Below are our can’t-miss picks for all your holiday shopping needs (and yes, that includes gifts for yourself). Grab these winners before everyone else does!

Best Black Friday Deals

Best Black Friday Sales

Amazon

Leave it to Amazon to have an entire “Black Friday Week” sale. Amazon customers can enjoy Black Friday deals from November 21 until November 29 (Black Friday) at 11:59 p.m. Amazon’s Black Friday section features major discounts on brands like Dyson, KitchenAid, Sonos, New Balance and more. But don’t dillydally . . . the best deals won’t last for long!

Abercrombie and Fitch

In case you missed it, Abercrombie and Fitch is cool again. Thanks in large part to its successful rebrand and back-to-basics approach, Abercrombie is definitely something you’d want to be seen wearing again. During Black Friday, Abercrombie shoppers can save 25% on everything — plus free shipping on orders $99 and up.

Coach

For the perfect splurge gift, Coach is offering up to 40% off bags, wallets and shoes. From crossbody bags, special occasion purses, to totes for work, there’s no shortage of options — all marked down to their lowest prices this year.

Goldbelly

Foodies, rejoice! You can save 20% on orders over $50 on Goldbelly with code BELLYJOY20 through December 2. Whether you’re looking to try that sweet treat to bring to your in-laws, or don’t want to travel to New York just for the bagels, Goldbelly gets you what you need shipped directly to your door.

Ulta

Beauty queens rejoice! Everyone’s favorite one-stop shop for all things skincare, makeup and haircare has its Black Friday event running from Saturday, November 23 until Saturday, November 30. In other words, you can score up to 50% off your beauty needs for seven days straight! New deals drop on Tuesday, November 26, so be sure to check back.

Walmart

Walmart’s big online savings event starts at noon today for Walmart+ members and 5 p.m. for the rest of Us, running until Monday, November 2. Walmart will have deals constantly dropping on everything from vacuums and TVs to MacBooks, air purifiers, holiday inflatables and blow dryer brushes!

Nordstrom

It doesn’t get much better than deals on items you would have bought anyway. Nordstrom has thousands of outstanding Black Friday deals on clothes, shoes, accessories and beauty products  — and by ‘outstanding deals’, we mean up to 75% off. So grab your top picks and get ready to turn heads at every corner!

Macy’s

What doesn’t Macy’s have? Whether you’re looking for some holiday decor or a fancy new bracelet to wear on the daily, you’ll enjoy over half off purses, bedding, coats, suits, dining sets, diamond jewelry and so much more. It’s the perfect place to find gifts for your besties and yourself.

Wayfair 

80% off isn’t an exaggeration. You can save hundreds on bestselling home decor including Sealy mattresses. Everything from area rugs and seasonal decor to living room seating and dining furniture is on sale, so see this as your excuse to finally upgrade your space!

Zappos

Hey there, fashionista! You can score a brand-new pair of running shoes, lifestyle sneakers, boots, loafers, slippers and more on sale this week, but don’t let anything linger in your cart for too long. Popular brands like New Balance, Franco Sarto, Brooks and Steve Madden are bound to sell out quickly!

Huckberry

Looking to stock up on gifts ahead of the holidays? Right now, you can save up to 50% at Huckberry. Whether you’re looking for waxed-canvas jackets, sneakers, chef’s knives or cold weather accessories for loved ones, Huckberry’s got you covered.

Best Buy

The Black Friday doorbuster is officially upon Us! Best Buy is known for having out-of-this-world Black Friday deals and this year is no exception. Plus and Total members can save even more! We’re eyeing Apple Watches, JBL soundbars and 4K TVs, all of which are hundreds — if not thousands — of dollars off.

Target

Target never fails to make Black Friday as exciting as Christmas . . . if not more. The retailer has endless deals — including single-day ones — running all week long, so be sure to check every day. You don’t want to miss out on your dream deal! From now until December 2, Target regulars even have the opportunity to sign up for Circle 360 and enjoy unlimited same-day delivery, with conditions, for half off the first year.

Tory Burch

Looking for the perfect rich mom purse but don’t want to spend too much? Take off 30% off select items during Tory Burch’s Black Friday sale, including both full- and sale-priced items. The discount is automatically applied at checkout through December 1.

Nordstrom Rack

Shoes, outerwear, sweaters, oh my! Nordstrom Rack’s limited-time sale just went live and when we tell you it’s out of this world, we mean it. You can secure some of the trendiest pieces for up to 70% off before Black Friday! The Rack makes it easy to check every name off your list this holiday season.

What Is Black Friday?

Black Friday is known as the busiest shopping day of the entire year in the United States. Many stores alter their hours (think super early mornings and ultra-late nights) so shoppers can grab some of the hot-ticket items on their lists for less. Retailers often offer their biggest discounts of the year on Black Friday, especially since it’s prime time for holiday gift shopping.

Popular Black Friday categories include tech, home, high-fashion accessories and electronics, as well as feel-good essentials like supplements and treadmills. Beauty picks like anti-aging skin creams are also frequently shopped during this time, too. In case you can’t tell, practically everything is on sale!

When Is Black Friday?

Black Friday is always the Friday after Thanksgiving and marks the beginning of the holiday season for most people. This year, it falls on Friday, November 29, 2024. While the Black Friday festivities started in early November, the best of the best deals are happening right now. We’re pretty sure top categories will sell out quickly, so don’t dillydally!

Are Black Friday Sales Only in Stores?

Absolutely not! Unlike old times, you don’t have to wait outside Nordstrom Rack at 11 p.m. the night before to potentially snag a top-tier deal . . . or die trying. You can get the best Black Friday deals by shopping online!

Are Only Big-Ticket Items on Sale During Black Friday?

Everything big and small is on sale during Black Friday; you don’t have to buy a new sofa or a MacBook computer to take advantage of Black Friday sales. Clothes, accessories, shoes, shampoos, paper products, home goods, kitchen appliances and more are all on sale for shockingly affordable prices.

If you want to keep track of the best deals, bookmark this page! We’ll keep you in the loop all week (and weekend) long.

What Is the Difference Between Black Friday and Cyber Monday?

Black Friday has both in-store and online deals running while Cyber Monday (which falls on December 2 this year) has a heavier focus on online deals. That said, the difference was much more prominent in the early days of online shopping.

Now, most Black Friday deals run straight through the weekend and into Cyber Monday. For those who prefer to shop online, it’s perfectly fine to stay in comfy pajamas all weekend (if desired) and secure the absolute best deals from the couch.

When do Black Friday Deals End?

Black Friday used to be the last day to shop deals, but nowadays, the shopping party continues through the weekend until Cyber Monday. The best deals will likely sell out first, however, so if you see something you like, you’ll want to hop on it STAT!

Related: Old Navy Has a Secret Sale — 18 Rich Mom Pieces up to 62% Off

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